Fernando Gomez

- Leading brand strategy and positioning across five global brands, ensuring consistent messaging and differentiation in international markets. - Advising senior stakeholders and business partners on brand adaptation and go-to-market execution. - Managing content strategy for digital and offline media, optimizing creative direction and media planning. - Overseeing global marketing asset management, improving efficiency and brand consistency.

- Developed multilingual content strategies for product launches, driving engagement across digital channels, trade events, and customer touchpoints. - Led content creation for sustainability and ESG messaging, translating complex data into market-ready brand narratives. - Managed content for trade fairs, sales presentations, and executive communications, ensuring brand consistency. - Optimized lead nurturing through Salesforce Pardot, increasing email open rates and strengthening customer relationships.

- Directed brand communication across 70+ retail points, increasing brand awareness and customer engagement. - Implemented SEO-driven content strategies, increasing web traffic by 23% in three months. - Managed event marketing and in-store activations, boosting industry presence and customer interest. - Developed and executed social media campaigns, growing brand engagement by 20%.

- Crafted brand messaging and developed marketing materials for digital health and sustainable mobility products. - Designed multilingual sales collateral, ensuring consistent brand communication across channels. - Strengthened brand visibility by tailoring marketing strategies to industry-specific audiences

- Managed daily customer interactions and sales operations, consistently exceeding monthly sales targets.