Ivan Stamenov

At the marketing manager position at Tikves, one of the 30 most innovative wineries worldwide, my responsibilities include variety of activities within the sales and marketing efforts. Among many, most crucial are: strategy development, product management and development, packaging including labeling, leading of ATL and BTL activities, budget planning and phasing., monitoring of distribution. The activities cover the regional markets, including Macedonia, Serbia, Croatia, Albania, Kosovo and Bulgaria.

My key responsibilities at this position are general management of the company, especially in business development as a key mid-term goal thus generating client portfolio both from international and local business. Furthermore, the daily activities include finance and human resources management, as

Digital signage, narrowcasting and software development company operating on the Balkans. Currently present on several supermarket locations within Macedonia, with over 60 LCD screens. My obligation is client acquisition, business opprtunities research, resourching and outsourcning.

Responsible for the online presence of the company's products which will include the visual presentation of a growing list of product portfolio, looking to maximize the traffic potential of the product sites and executing on site product promotions, in addition to forecasting and analyzing performan

Define strategy for and develop, execute, and manage comprehensive sales and marketing planning encompassing integrated market initiatives designed to penetrate and grow Albanian market. Direct communication with top management, sales force, outlets, internal departments, and vendors to coordinate o

Developed and managed a wide range of marketing tools, including promotional teams and materials, direct-mail pieces, and Web site content. Defined and evaluated product marketing collateral, programs, and analyses. Tracked, projected, and reported both advertising and circulation-based marketing pr

Worked within a team environment to carry out a full range of marketing functions. Established product selection, pricing, and programs. Assisted in planning of POS promotions and in communicating advertising programs. Provided direct support to Marketing Director.