Jeff Hnatek

→ Organized and drove low power memory campaign in market and in cooperation with Intel which lead to a market acceptance as the low power leader in DRAM. Prime interface to Intel, AMD and Nvidia for DRAM industry enabling development. Also, supported all regional and OEM (Sun, IBM, Dell, HP) accounts on marketing activities (presentations, pricing, etc)

→ Gained first design wins at Nortel in fiber optics and DRAM. Gained a strategic position in memory at Nortel within a year from a zero base to generate $2M /year. First Infineon 10GBE optical design-in at Alcatel. Overcame customer product dislikes and issues by driving internal groups to make product modifications achieving customer satisfaction and over 50% market share split for the commodity ($4M-$5M). Responsible for overall account management

→ Increased sales for a regional account in year-1 from $200K to $2M and projected to be at least $10M in year-2 through aggressive design wins and account penetration. Gained first design-in ever for ST at Netgear for NAS application to generate $5M-$10M.. Responsible for building strategic account plans, customer org. charts, and matching customer product ideas to internal product offering and development plans. Experienced in selling NVRAM products, ASICs, and ASSP devices.

→ Identified and won several ASIC opportunities selling to Major Communications customers totaling an estimated $30M-$50M in annual revenues. Responsible for marketing, support, pricing and promotion for gate-array and std. cell based ASIC library offering to PC and telecommunications customers. Duties included: training sales, customer meetings and presentations and equipping sales with value-added collateral and direction.