John Antonios

I coach future influencers (students, authors, speakers, executives, politicians, entrepreneurs) who want to profit from their ideas and take control of their careers and business success. I help them uncover their unique value to their target audience and then develop a practical, distinctive way to express their personal brands online, to earn the right attention. I’ve also delivered workshops & keynote speeches on the subjects of branding, personal branding, digital strategy, and social media marketing

A byproduct of JohnAntonios.com – JAB Consultancy brings to products & services what John brings to people in his personal branding business. Catering mainly to startups and small sized businesses, I handled branding projects from A to Z

Developed the marketing strategies on local, national, & regional level for 18 countries, covering the Middle East & Africa region. Lead cross-cultural regional marketing teams & handled regional Marketing budgets of over $4M - Localized the brand’s marketing efforts to cater to the region’s need

- Assumed the role Business Unit Manager for the Food Division (60% of the total revenue of the company) and led the complete restructuring project. - Captured market share from the butter market leader by introducing an innovative solution to Elle & Vire - Successfully managed blue chip brands like Elle & Vire, Regilait, Bonduelle, Haribo, and Langnese - Steered a wide gamut of activities like Strategic Planning, Branding, P&L analysis, Training, Recruitment & Assessment and Team Management

- Managed 6 brands, i.e. 40% of the total company turnover. Some of the brand included: Kellogg’s (30% of turnover) and Bridel & Société Roquefort (5% of turnover) - Managed marketing budget of over $1M - Captured the biggest market share in the healthy cereal category - Increase Kellogg’s PBO from %22 to %25 - Efficiently reduced the loss due to short life of dairy products of Bridel leading to an increase in PBO of 8 percentage points