
John Brezinsky
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von John Brezinsky
Lead global marketing team, with a focus on EMEA and Americas. Lead transformation from lead-based to account-based marketing. Responsible for attracting and nurturing accounts and driving pipeline and revenue across four sales regions.
Led marketing efforts across Europe for B2B SaaS company. Forecast MQLs, SQLs, and revenue. Managed budget for entire region. * Increased marketing-sourced SQLs in EMEA by 50% YOY post-acquisition by Conductor * ABM campaigns in DACH resulted in 30% increase in MQLs at target companies
- 1 Jahr und 10 Monate, Sep. 2021 - Juni 2023Conductor GmbH
VP, Product Marketing (@Searchmetrics, acquired by Conductor)
Owned product marketing function at B2B SaaS company. Increased number of Marketing-sourced SQLs by 30% YOY. Managed all market research, positioning/messaging, sales enablement, and GTM strategy.
- 9 Monate, Jan. 2021 - Sep. 2021
VP, Marketing (@Capitol Canary, acquired by Quorum)
Quorum
Led marketing team at B2B SaaS company. Developed new messaging for acquired product lines. Launched first ABM campaigns and email automation. * Doubled pipeline from marketing sources in first two months * Doubled quality of MQLs (conversions to opportunities)
- 1 Jahr und 4 Monate, Okt. 2019 - Jan. 2021
VP, Marketing (@GovPredict, acquired by Capitol Canary)
Quorum
Owned marketing function at B2B SaaS company. Created first messaging and brand guidelines. Conducted frequent messaging tests. * 20x increase in number of monthly MQLs * MQLs grew from 0% to 50% of new sales * Competitors changed their tactics based on our successes
- 6 Monate, Mai 2019 - Okt. 2019
Director of Product Marketing
Knowledge to Practice
Led product marketing and inside sales at B2B EdTech company helping hospitals improve patient outcomes by raising physicians’ core competencies. Increased sales by 25%
- 8 Monate, Okt. 2018 - Mai 2019
Director of Product Marketing
FiscalNote
- 1 Jahr, Okt. 2017 - Sep. 2018
Vice President of Marketing (@CQ, acquired by FiscalNote)
FiscalNote
Led marketing department at B2B SaaS company. Established first product marketing function. Turned marketing into a driver of value and sales. Managed budget. Met and exceeded KPIs. Supervised multiple branding exercises. * Launched new product positioning and pricing, new brand livery, and new website * Organized campaigns across US and Europe * MQL close rates doubled * 87% sales growth
- 6 Monate, Apr. 2017 - Sep. 2017
Director of Product Marketing (@CQ, acquired by FiscalNote)
FiscalNote
- 5 Jahre und 11 Monate, Apr. 2011 - Feb. 2017
Senior Product Marketing Manager
Cambridge University Press
Marketing Manager
Pearson
Ausbildung von John Brezinsky
- 2 Jahre und 1 Monat, Aug. 2003 - Aug. 2005
Applied Linguistics
Georgia State University
- 3 Jahre und 9 Monate, Sep. 1996 - Mai 2000
English
Tulane University
Sprachen
Englisch
Muttersprache
Russisch
Fließend
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