Karla Wischer

Identified, contacted, and onboarded wellness/fitness creators to sell Locals subscriptions and ensure community fit. Built a robust lead database and implemented key sales tools. Developed a scalable sales framework aligned with company goals. Recruited and led a high-performing sales team. Conducted market research to track trends and influencers, reporting to product. Maintained top-tier creator satisfaction and delivered weekly performance reports.

Own and grow a sales territory by building stakeholder relationships and driving new account acquisition. Design and execute influencer campaigns, coordinate events, and improve processes. Analyze competitor pricing, features, and GTM strategies. Identify client needs and align tailored solutions. Expand pipeline via prospecting and marketing. Close multi-year, usage-based deals. Manage forecasting, pipeline, CRM, and sales reporting. Support onboarding, activation, and customer success.

Research new markets and prioritize high-potential customer segments to drive targeted sales and marketing. Collaborate with leadership to define pricing strategies and margin targets. Negotiate and close contracts with international partners to expand strategic relationships. Lead tender submissions and RFPs for enterprise opportunities. Represent the company at major industry events to boost visibility. Drive competitor intelligence to support sales and product strategy.

Generate leads through personalized outreach, cold calls, emails, and social channels (e.g., LinkedIn, HubSpot). Handle inbound queries and build strong client relationships. Qualify leads using frameworks like BANT, identify decision-makers, and uncover growth opportunities. Maintain lead database, follow up promptly, and schedule meetings or demos. Pass qualified leads to Sales Manager and support deal closure. Meet and exceed sales targets while staying updated on products and industry trends

Manage diverse social media channels, including content creation and community management. Develop content strategies based on audience insights to grow engagement. Build relationships with influencers, creators, and partners to boost brand visibility. Define key KPIs, track performance, and adjust plans accordingly. Generate and share campaign reports to align on strategy. Collaborate with copywriters and designers to create compelling content, including blogs, posts, and multimedia assets.

Assess business needs from an HR perspective, prioritize interventions, and secure stakeholder buy-in. Build strong partnerships with senior leaders and trusted relationships with staff across designated areas. Stay informed on business issues, evaluate their impact, and adapt HR support accordingly. Develop deep understanding of business units to deliver a commercial, pragmatic HR service that supports both internal and external customers efficiently and proactively.

Manage key accounts (e.g., Kellogg’s, 3M, Sanofi), oversee flexible benefits programs, and drive upselling and renewals. Collect customer feedback to suggest product improvements and identify new business opportunities. Analyze market trends and competition to develop revenue strategies. Prepare market and client reports. Conduct product and sales training for the marketing team. Collaborate with business teams to acquire new clients and retain existing ones.

Deliver end-to-end service to customers, build strong client relationships, and identify new business opportunities within existing accounts. Communicate product updates and promotions, negotiate profitable deals, and ensure client satisfaction. Use Salesforce and CRM tools to manage pipelines and report performance. Collaborate with marketing, product, and support teams. Provide technical sales support, manage complaints, and maintain detailed records of customer interactions and actions taken.

Provide primary support and follow-up on requests from ING sales agents. Manage customer portfolios and attract new business and potential clients. Develop strategies to maximize market potential and build strong relationships with key customer contacts. Collaborate with service centers to gather data on weekly backlog and past due reports, ensuring smooth operations and proactive customer support.

Professionally handle a high volume of incoming calls with superior quality, and in a timely and accurate manner Identify and analyze problem cases Communicate with internal and external clients, both in writing and on the phone Maintain product and procedure knowledge

Support to the Budget planning Develop and implement of new products and projects Creation of Enrollment Reports each semester, analyzing the data, and conducting trend analysis

Industrial and organizational psychology focuses the lens of psychological science on a key aspect of human life, namely, their work lives. In general, the goals of I-O psychology are to better understand and optimize the effectiveness, health, and well-being of both individuals and organizations.