Kerem Koç

Digital Marketing Sales Promotion Loyalty Marketing Integrated Customer Communication

Coordinated the strategy design, concept implementation and operations stages of several marketing applications mostly on loyalty. Found the chance to practice promotional campaigns and applications on mobile, direct marketing and payment networks for the leader brands in Turkey, Ukraine and UAE (Such as BP Club, BP Taşıtmatik, BP Madeni Yağ, BP Tüp Gaz, Maxicard, Hayat SU, AVON, ERGO, Vodafone, Akbank)

Taken the operational role in a group of entrepreneurs to found a Medical Marketing company in Dubai.

Contributed to the strategic planning efforts. Budget, Resource planning and performance tracking responsible. Coordinated the Executive steering & follow up meetings

Managed several product development projects and developed cost accounting structures.

ETM is the new generation MBA (physically being included in the MBA programs network). It's a masters program on BA practices built on an engineering framework. _ Key courses attended: __ * Database Marketing __ * Business Psychology __ * System Dynamics __ * Technology Management