Luis Rodriguez

Stabilize and integrate existing customer base (recently acquired company Nimbus) into RedKnee discipline. Open new customers for the existing product lines. 7 Account/project managers goals setup (revenue, timing, account expansion), and periodical review.

Business Unit Director Assuming the overall sales and business plan of the new Business Division for:  Business diversification: based on prime channel agreement with key manufacturers (starting with Tektronix). GOAL: New business to be 60% of the business in 3 years; 22% achieved from scratch in the first year.  Business Internationalization: structure and develop business in LATAM and Africa. GOAL: International business to be 50% of CELUSAT business in 2 years.

As Iberia Sales Manager, I worked inside an international structure, reporting to France and afterwards to Berlin. Development of the Spanish and Portuguese markets, assuming all sales activities to run the business: direct sales, prospection, field marketing and commercial. Oriented to all mobile and fixed mobile operators, with special dedication to the main accounts of the region: Telefonica, Vodafone group (Spain and Portugal) and TMN. • Funnel Europe: 5M€ built from scratch, 3rd most important project

Leading the solutions (complex) sales approach in the same segments targeted by Acterna, specially triple play (video IP, Vo IP, data). Leading the business development approach in our market:  Partnership agreement with important players: Avanzit (Sep 2005), France Telecom for their Triple Play business (test phase), Microlease and Livingston to speed up the rental market.  New services portfolio definition: consultancy, IP network audit. Open 3 new channels to cover segment and geographical areas.

Technology Management