Marcelo Souza

• Responsible for creating Sales strategy for new clients and cross/up selling for the current installed base. • Managing projects and resources to achieve seamless execution and optimal outcomes. Leading and supporting project teams, collaborating closely with stakeholders to define objectives, scope, and timelines. • Responsible for allocating and managing resources, including full-time, part-time, and contract team members.

Responsible for market development, and strategy business, using cross-selling and upselling techniques. Responsible for developing strategies for customer service with profitability and sustainability. Experience with business processes, sales, operations, and Customer Success. Responsible for product launch and growth. Developing productive relationships with customers, creating, and executing plans and solutions to better serve them. Analysis, interpretation, and application of consumer insights.

Responsible for the development of the American market for CRM Software. Identification and promotion of business partners for the dissemination of the CRM solution in the USA. Definition of commercial strategies in the American market. Definition of delivery strategies in the American market. Hiring and training of American employees. Responsible for prospecting strategy, and lead generation. Responsible for branch sales and customer success.

Responsible for market development Creation of the channel development plan. Opening the business to distribution channels. Creation of commercial policy, remuneration policy, transfers, and benefits. Responsible for hiring and training new employees. Lead and prospect identification strategy. Responsible for the product demonstration strategy and its continuous improvement to delight the customer. Operational cost control and management. Definition of investment strategy