Marine Cunisse

Berlin, Germany. Zalando is the leading fashion e-Commerce in Europe. The Lounge focuses on Zalando's private sales. It has its own business model and website. Search Engine Marketing (SEM) for Zalando Lounge (13 markets - strong focus on the french-speaking markets). • Daily campaigns management • Optimization • Analysis and reporting • Areas of expertise in the team: Bing strategy, landing pages management, extensions management.

Troyes, France. Advertising Business Unit of some very popular newspapers, magazines, websites and apps in the region (L’Est Eclair, l’Union, Version Femina, TV mag, etc.) • Managed an existing customer portfolio, signed contracts with new clients and increased the advertising revenue. • Provided tailored advice for each customer depending on their needs. • Developed new projects to attract more clients.

Boston, USA. Important e-retailer in the US. Focused on footwear, apparel and accessories. • Managed and improved the on-site display program (banner ads placements paid by brands that want to be featured). • Took part in the development of the social media strategy (Pinterest, Facebook, Twitter, Blog). • Took over the SEA weekly reporting as well as some projects such as the implementation of Sitelinks.

Reims, France. Advertising agency focused on supermarkets. • Managed communication campaigns for the clients (understanding their needs, coordinating the work of the different teams and being the liaison between the agency and the client). Result: 20 prospectuses, 2 billboards, 1 flyer and weekly e-mail campaigns. • Conducted research on numerous brands’ e-mail campaigns in order to advise E.Leclerc on its own strategy.

French-American Double-Degree (IPBS).

French-American Double-Degree (IPBS).

Mathematics Major. European Section.