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Neha Ghosh

Seeking And Exciting New Role In A Progressive Company!

Bis 2024, Global Marketing & Communications Manager, tesa SE
Abschluss: Postgraduate Diploma, MIT Sloan Columbia Business School
Hamburg, Deutschland

Fähigkeiten und Kenntnisse

Content-Strategie
Agile Methods
Editorial planning
Project Management
SEO Content
Data Management
Branding
Brand
Brand awareness
project managment
Creative Writing
Healthcare
Content Marketing
Digital strategy
Jira
Communication Skills

Werdegang

Berufserfahrung von Neha Ghosh

  • 1 Jahr und 10 Monate, Dez. 2022 - Sep. 2024

    Global Marketing & Communications Manager

    tesa SE

    Led global marketing and communications at tesa Industry with a focus on sustainability, executive positioning, and brand reputation. Advised C-suite leaders, aligned messaging with ESG strategy, and drove multi-channel campaigns across five business units. Launched digital-first initiatives, created content toolkits, trained global teams, and optimized brand impact through data-driven insights and strategic collaboration with corporate and regional teams.

  • 3 Jahre und 4 Monate, Juli 2019 - Okt. 2022

    Digital Marketing And Content Specialist

    Blackdata Network

    • Led digital transformation to boost brand visibility and engagement • Developed content strategy with consistent tone across channels • Managed cross-functional teams and external partners • Drove SEO-focused initiatives to improve discoverability • Scaled Nomade & König to 77K monthly visits (+220%) in 6 months • Grew social following from 3.5K to 25K (+600%), increasing engagement

  • 3 Jahre und 1 Monat, März 2016 - März 2019

    Associate Content Director

    Dentsu Webchutney (Digital Agency)

    • Created content strategies for brands like Jio and St. Regis, driving $150K+ in monthly revenue. • Improved client retention by aligning campaigns with business goals. • Led a team of 8 to deliver high-impact content for KTM, Red Bull, Schwarzkopf, and more. • Relaunched Red Bull India’s website in 4 weeks, increasing engagement by 35% and performance by 20%.

  • 2 Jahre, März 2014 - Feb. 2016

    Content Strategist and Editor March 2014 — January 2016

    BC Web Wise ( Digital Agency)

    • Created content strategies for brands like Jio and St. Regis, driving $150K+ in monthly revenue • Improved client retention by aligning campaigns with business goals • Led a team of 8 to deliver high-impact content for KTM, Red Bull, Schwarzkopf, and more • Relaunched Red Bull India’s website in 4 weeks, increasing engagement by 35% and performance by 20%.

  • 2 Jahre und 10 Monate, Mai 2011 - Feb. 2014

    Head of Content

    Pepperfry ( eCommerce Platform)

    • Led a 24-member content and production team, driving SEO, creative execution, and visual strategy. • Optimized 3,000+ SEO-driven product entries and managed 100+ photoshoots to elevate UX across channels. • Delivered 1,000+ content pieces annually, including 500 social posts and 50 videos, ensuring cohesive brand messaging across 5 platforms.

  • 2 Jahre, März 2009 - Feb. 2011

    Deputy Editor

    Paprika Media ( Publishing)

    Directed the content design, and production of the city-centric and listing based monthly publication, Timeout Pune. Interacted with clients and acted as the anchor in the conceptualisation of new projects such as coffee table books, travel guides and customised lifestyle publications. Managed a team of four writers and two copy-editors. Worked closely with the sales team for branded content pieces and ensured that core editorial values were upheld.

  • 5 Jahre und 8 Monate, Juli 2005 - Feb. 2011

    Deputy Editor

    Paprika Media (Publishing house )

    • Led content strategy, design, and production for Time Out Pune, a city-focused monthly lifestyle and listings magazine. • Managed a team of 4 writers and 2 copy editors, ensuring consistent editorial quality and on-time delivery. • Oversaw the publishing of custom coffee table books, from concept to print, for brand and client campaigns.

  • 1 Jahr und 7 Monate, Aug. 2007 - Feb. 2009

    Associate Editor

    Burrp.com ( Food Website)

    I generated high-quality usable content for the website, blog and food guides and planned editorial budgets. Plus, re-packaged existing content for consumption on the home page and the newsletter. Also, edited and launched the official food guide.

Ausbildung von Neha Ghosh

  • 10 Monate, Aug. 2020 - Mai 2021

    Digital Business

    MIT Sloan Columbia Business School

Sprachen

  • Englisch

    Muttersprache

  • Deutsch

    Gut

  • Bengali

    Muttersprache

  • Hindi

    Muttersprache

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