Quentin Guiraud

Marketing Manager for Two luxury hotels in Brussels, Belgium.

Provided brand management and support for the 3 Accor Luxury & Upscale hotel brands portfolio in France: Sofitel, Pullman, MGallery. For each brand: 1) Adapted and coordinated global marketing projects for the French market (2015 Marketing Action Plan, new Intranet creation) 2) Managed brand identities on traditional and digital channels 3) Developed and monitored hotel communication tools 4) Coordinated external communication campaigns 5) Managed local hotels events (i.e. hotel re-opening)

Intensive management programme across 14 upscale hotels > Gained exposure to all departments of a luxury hotel and assisted every manager > Involved in strategic decisions to increase hotels efficiency and maximize revenue > Assisted at the post-rebranding communication campaign of the group F&B outlets > Collaborated at the development of promotional packages > Handled customer enquiries to ensure guest satisfaction > Analyzed external surveys and customers feedbacks to improve branding messages

> Main coordinator of the circulars distribution market (27 M€) > Assisted in implementing the marketing strategy for Casino Services > Worked with internal teams and outside agencies in the development of supporting collateral materials > Launched and monitored marketing-related call for bidders > Bargained services agreements contracts and redacted subsequent lease > Lead a strategic reflection about In-store Public Address System (1,200 sales outlets)

> Welcomed customers and greeted guests > Coordinated a team up to 8 ushers coordination and managed them during the shows > Maintained highest services standard to maximize customers’ satisfaction > Deal with customers’ problems and/or complaints > Collected and treated customers comments

Master of Science International Marketing - Obtained with Merit (70%) Specialization in Customer Management Majors; Services Marketing, Destination Management, Customer Buying Behaviour, International Marketing Management

Master's in Management - Obtained with High Distinction. Specialization: Marketing, Communication and Sales Majors: Business Administration, Marketing Management, Direct Marketing, International Management