Samantha Warren

• Yearly strategic conference and event planning which aligns with company, sales, marketing and brand objectives (project lead for MWC, DMEXCO, OMR, etc.) • Goal setting and tracking using tangible KPIs which include analysis of ROI • Organize each aspect of event implementation while managing budgets • Oversee sales, product and marketing team members in relation to their event participation and post event activities

- Manage corporate communication tactics for tyntec’s international brand across online channels and global events - Execute digital marketing campaigns that include tactics such as SEO, SEM, display ads, landing pages, and social media marketing - Organize Hackathons, networking events and large tech conference such as the DAHO.AM Pure Tech Conference

• Managing all English social media platforms and developing social strategy plans for B2B community growth • Engaging with industry specific opinion leaders and influencers to build and foster relationships • Using analytic measurement tools and internal resources to collect key result metrics • Assisting with the configuration of a global content plan aiming to touch each stage of the buyer decision process

• Managed and guided a team of brand ambassadors during a national retail marketing campaign for Canada’s largest network provider • Compiled key metrics such as sales data using Excel pivots tables and PowerPoint to create client facing reports • Organized and guided weekly marketing events while engaging with the public and clients • Responsible for budgets, expenses, payrolls and schedules related to the project team • Planned, executed and lead employee training sessions