Sameera Rodrigo

• Deliver project-based digital advertising services, including photography, videography, graphic design, web development, and brand optimisation, tailored to client objectives • Manage end-to-end business operations, including client onboarding and coordination, project planning and delivery, resource management, invoicing, bookkeeping, tax reporting, and internal financial record-keeping using digital accounting systems.

From Sweden to Norway, led the St. Olavsleden project, coordinating travel programs and events along the historic pilgrimage route. Managed itineraries, logistics, accommodation, transportation, and activities while ensuring operational efficiency. Acted as primary liaison between clients, suppliers, and internal teams. Prepared reports, maintained website content, promoted cultural heritage, ensured participant experience, and delivered excellent customer service across multiple groups.

Contributed remotely to strategic decision-making, oversight of outsourced processes, and coordination with management, providing guidance at critical stages while ensuring alignment with overall business objectives.

Provided strategic leadership and oversight of finance and accounting functions, supporting CEO and executive management in decision-making. Led financial planning, budgeting, forecasting, and reporting while ensuring compliance with internal policies. Advised on long-term business and financial strategy, optimized processes, reviewed accounting procedures, led and guided the accounting team, finalized year-end audits and statutory requirements, and supported remote executive decision-making help.

Supported planning and coordination of cross-border travel and event programs along the St. Olavsleden trail, focusing on budgeting, cost tracking, and stakeholder coordination. Assisted with project budgets, supplier pricing, and basic tax-related reporting for international activities. Coordinated itineraries, events, accommodation, and logistics, acted as liaison between clients, suppliers, and teams, maintained project documentation, and supported limited website content and customer communication.

Managed end-to-end accounts payable and finance operations in a luxury resort, ensuring timely supplier payments, accurate cost allocation, and strong financial controls. Supported cash flow planning, month-end close, and audits while coordinating with procurement, operations, and auditors. Handled invoice verification, aging, payment schedules, reconciliations, cost centers, fixed assets, compliance, and system-driven reporting to ensure accuracy.

Managed multi-entity accounting across tourism, fisheries, real estate, and fast food operations covering 10 entities/projects in Germany, USA, Sri Lanka, and Maldives. Prepared monthly management accounts, MIS reports, KPIs, and financial statements, supporting audits. Oversaw project cost tracking, cost centers, fixed assets, cash flow, AR/AP, multi-currency reconciliations, VAT/GST compliance, banking, and acted as key finance liaison between operations, management, auditors, and tax advisors.

Managed end-to-end revenue assurance, ensuring all income streams were accurately recorded and reconciled daily. Performed daily revenue reconciliations and income reporting, highlighting variances and trends. Implemented internal controls to prevent revenue leakage and supported audits with detailed AR documentation. Assisted AP, inventory control, tax compliance, budgeting, and month-end reporting while working with operations and senior management to deliver actionable financial insights.

Assisting for Planning and coordinating of the audit engagement team as per EY guidelines of accounting,auditing and international financial reporting procedures.