Sebastian Brunner

Premium

Freelancer/Self-employed, Design Strategie, Strategy & Space

Berlin, Germany

About me

Engaging experiences in digital and physical space I develop brand strategies for customer experiences in the physical and digital space. I follow an interdisciplinary approach, that connects brand strategy with product design, service design and architecture. As an author and speaker I share my point of view with the industry.

Skills

Markenstrategie
Experience Design
Speaker
Strategische Planung
Konzeption
User Experience Design im Raum
Customer Experience Design
Kommunikation im Raum
Design von Prozessen
Service Design
Design Thining
Spatial Design
Digital Strategy
Strategic Planning
Brand Planning
Account Planning
Branding
Markenführung
Corporate Design
Brand
Marke
Werbung
Digital
Digitale Kommunikation
Klassische Werbung
Architektur
Corporate Achitecture
Branded Environments
Retail design
Handel
Retail
Ausstellung
Museum
Messedesign
Event-Konzeption
Produktdesign
Produktinnovation
Verpackung
Packaging
Innovationsstrategie
Moderation von Workshops
Moderation von Gruppendiskussionen
Marktforschung
User Experience Designer
User Experience
User Experience Design

Timeline

Professional experience for Sebastian Brunner

  • Current 6 years and 1 month, since Oct 2015

    Design Strategie

    Strategy & Space

  • 6 months, Apr 2015 - Sep 2015

    Executive Brand Strategy Director

    Brand Union Germany GmbH

    I was leading the strategy unit with three to four strategists and was a member of the management board. My team won three pitches in the fields of brand strategy, product innovation, package design and corporate design. We consulted Henkel, Hotel Berlin, Berlin (Pandox Group), Vodafone and a company in the spirits industry.

  • 4 years, Mar 2011 - Feb 2015

    Strategy Director to Head of Strategy

    Triad Berlin Projektgesellschaft

    I started as strategy director and later became part of the management board. As head of strategy I ran the corporate strategy and business development unit. I was responsible for change management, the development of an agency brand positioning and a formalized creative process. I successfully led complex global pitches and consulting projects for Mercedes-Benz in the fields of future, innovation, retail- and service design. I led the pitch strategy for the FIFA World Football Museum, Zürich.

  • 5 months, Oct 2010 - Feb 2011

    Sabbatical

    Sabbatical

    6 monatige Weltreise zwischen zwei Jobs. Nächster Arbeitgeber wird Triad Berlin sein.

  • 2 years and 5 months, May 2008 - Sep 2010

    Strategic Planner

    Grey Worldwide

    I focused on the development of the business field “social media”, that was quite new back than. I conducted creative planning for the Procter & Gamble EMEA accounts of Pringles, Dash and Lenor in close collaboration with the Düsseldorf creative team and the London office. As the author of the Grey Food Trends Study, I took care of brand strategy and digital planning for Golden Toast, Toppits and Yakult.

  • 2 years and 8 months, Sep 2005 - Apr 2008

    Junior Strategic Planner

    Uniplan International GmbH

    At Uniplan I learned that strategic thinking is not only relevant for TV advertising but also increases the effectiveness of below the line communication, specifically spatial design. This has laid the foundation for my cross disciplinary approach. I developed strategic concepts of event- and trade fair projects for BMW, Suzuki, Volvo, Stihl and Sto.

  • Strategic Planning

    Publicis-Sasserath Brand Consultancy

  • Productmanagement

    L'Oreal Garnier

  • Quality Controller in China

    Handelshaus Krüger, China

  • Market Research

    TNS EMNID

  • Project Management in Ecuador

    Ecotimber S.A., Ecuador

Educational background for Sebastian Brunner

  • 7 months, Oct 2003 - Apr 2004

    Diplomarbeit in Soziologie

    University of Technology Sydney

    Thesis with the topic: "Welfare State and Nonprofit Sector. Australia from a Historical and Comparative Perspective."

  • 5 years and 7 months, Oct 1998 - Apr 2004

    Diplom Sozialwissenschaften

    Universität Mannheim

    Courses taken included: sociology, psychology, social psychology, stati- stics and methods of social science, work and organisational psychology

Languages

  • German

    First language

  • English

    Fluent

  • Spanish

    Basic

  • French

    Basic

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