Shadi Ashour

Lead and manage the complete sales cycle within GrowGenics, as well as for client engagements, driving revenue growth, market expansion, and operational excellence. Oversee strategy design, KPI implementation, and performance optimization to achieve measurable results for both the firm and its clients.

Led strategic enterprise sales across key European Union markets, helping organizations modernize how they capture, analyze, and act on Experience Data (Xdata) across Customer, Employee, Product, and Brand experiences using the Qualtrics XM Platform. Drove revenue growth through high-value, multi-year partnerships with enterprise clients, aligning solutions with complex compliance, localization, and transformation requirements.

Drove AI and Natural Language Processing (NLP) adoption among mid-sized enterprises across fintech, e-commerce, retail, and telecom sectors, delivering measurable business transformation through data-driven automation, customer insights, and operational efficiency. Managed the end-to-end sales cycle from opportunity identification to contract closure, consistently exceeding sales targets and accelerating time-to-value for clients.

Drove client acquisition, relationship management, and market expansion across e-commerce, retail, hospitality, and financial services sectors, positioning PayTabs’ fintech and payment gateway solutions as enablers of secure, scalable, and frictionless transactions. Acted as a trusted fintech advisor to C-level stakeholders, delivering tailored digital payment strategies that enhanced operational efficiency, revenue growth, and customer experience.

Delivered 167% sales growth by developing and executing targeted B2B sales strategies in the fast-moving consumer goods (FMCG) sector. Led and mentored the sales team, setting ambitious KPIs and providing coaching and training to exceed performance targets consistently.

Drove brand visibility, product sales, and market share growth through data-driven marketing strategies in the fast-moving consumer goods sector, spanning both B2B and B2C channels. Oversaw the end-to-end execution of integrated campaigns across digital, retail, and BTL platforms, ensuring crossfunctional alignment with sales, product, and finance teams.

A US/EU graduate degree program, with the New York State Department of Education and Austrian Federal Ministry of Education, Science and Research. Scholarship

Double degree in International business administration - Marketing