Suzette Abdullatif

Group Strategy Director  Reported driectly to Group CEO by heading the strategic planning for group agencies (Impact BBDO & Strategies) ´Headed the agencies’ strategic planning and business development training program for all account management and planning departments.  Headed the strategic planning department on key strategic missions for top clients.  Worked directly with Group Managing Director of the Impact BBDO group to develop growth strategies and plans.  Led all the agencies' new busines

 Worked directly with the managing directors of the Impact BBDO group (Impact BBDO, OMD, and Editor) to develop growth strategies and plans.  Led all the agencies' new business pitches.  Played a key role in heading the agencies integration team between communication (Impact bbdo), PR (Editor) and media (OMD)  Won the pitches for the following new clients: EFG hermes, Tetra Pak, Tamweel mortgage finance, Barclays Bank, Serrenia real estate and Omar Effendi retail stores.

Account Director on Pepsico (Cheetos, Lays, Doritos), Rashidi El Mezan (Traditional Egyptian Confectionary), CityStars (Real Estate & Entertainment Center), Lecico (Sanitary Ware)  Headed the team of executives servicing and planning all the above-mentioned clients’ communication and advertising plans  Partnered with clients senior management to assess marketing plans and launch strategies for new brands into the market.  Developed several training courses including: presentation skills, writing crea