Sylvie Hughes

Planned & implemented CRM & Digital and Social Media campaigns and public events for the largest retail franchise in the MENA region, with international brands such as Topshop, H&M, Shake Shack, Starbucks. Planned CPC & CPM Google banner ad campaigns, Facebook & Instagram promoted posts targeted to markets throughout MENA region. Handled celebrity and Social Media influencer endorsements via Instagram, Twitter, Facebook & Youtube, generating millions in reach across brand social media platforms.

Planned and organised WASH awareness campaigns and projects for the NGO in the Delhi-NCR region, publishing articles, reports and content through social media sites. Conducted WASH awareness presentations to classes of 30 pupils from underprivileged areas.

Provided teaching and support at a shelter for street children, planing and coordinating daily lesson plans as well as creative learning activities to classes of 20-25. Developed and implemented WASH awareness campaign for the shelter through presentations, informative posters and incorporating daily hygiene routines for children to follow.

Worked at an English language centre teaching classes to 12-15 French children between the ages of 11 - 17. Individually assessed progress of the pupils'​ work & organised recreational activities and lesson plans for the pupils, acting as a teacher and guardian and ensuring their safety and well-being. Helped supervise larger groups of 35-40 pupils

Graduated with 2:1 in French and Arabic 1 academic year spent at the American Language Institute in Fes, Morocco (ALIF) Studied Persian to Elementary level Translation Arabic-English, English-Arabic / English-French, French-English