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Tina Chern

Angestellt, Marketing Manager, Mimo
Vienna, Österreich

Fähigkeiten und Kenntnisse

Content Strategy
Technical Writing
Search Engine Optimization
Data Analysis
Google Adwords
Google Analytics
YouTube
Social Media
Mobile Technology
Conversion Optimization
Product Marketing
Internationalization
Online Brand Building
Search Engine Marketing
App Localization
Email Marketing
Lead Generation
Project Management
Digital Marketing
Sales Operation
Business Development
English/Chinese Translation
Direct Marketing
Sales Management
Digital Advertising
Google

Werdegang

Berufserfahrung von Tina Chern

  • Bis heute 6 Jahre und 9 Monate, seit Sep. 2018

    Marketing Manager

    Mimo

  • 8 Monate, Feb. 2017 - Sep. 2017

    Technical Writer & Content Strategist

    PSPDFKit GmbH

    + Wrote technical blog posts for iOS/Android/Web/PDF Viewer app, marketing content (landing page, email marketing, product releases, version updates), English to Chinese translation for SDK integration guide, email templates, mobile app localization + Developed content strategy + Managed SEO/SEM, Google Ads, Bing Ads, KPI, content distribution, social media accounts + Created internationalization plans + Increased lead generation by nearly 60% + Google AdWords: increased conversion rate by 660%

  • 2 Jahre und 1 Monat, Jan. 2015 - Jan. 2017

    Digital Content Strategist / Content Acquisition

    BroadbandTV

    + Strategized digital content with YouTube talents for BBTV and Huffington Post News & Entertainment YouTube MCN (Outspeak) + Aligned digital content with BBTV's vertical objectives on YouTube + Drove company brand awareness using direct email/content marketing + SEO and content optimization enhancing online video exposure on YouTube + Online content analysis + Provided YouTube best practices + Exceeded target on monthly basis influencing video content development through content strategy

  • 2 Jahre und 4 Monate, Sep. 2012 - Dez. 2014

    Mobile Assistant Manager

    Best Buy Canada

    + Executed business plan and sales strategy to achieve monthly targets + Managed staff performance review, retail/sales operation, daily multi-carrier promotion training, monthly district communication and P&L control + Employee development through consistent training and coaching on sales strategy, soft skills, customer retention, industry & mobile technology knowledge, and problem-solving + Interviewed and assisted in hiring new employees

  • 10 Monate, Dez. 2011 - Sep. 2012

    Content/Marketing Strategist

    Miz Engineering Corp

    + Wrote SOP guidelines, business contracts, advertising brochures and technical content for existing and new product development + Created marketing materials for Europe, Asia, and North America market + Coordinated trade-shows in Germany, Las Vegas, China, and Taiwan + Managed B2B email templates, customer responses, OEM products demands, and reverse engineering projects from purchase order to shipment delivery + Repaired and retained B2B clientele relationship

Ausbildung von Tina Chern

  • Bis heute 8 Jahre und 3 Monate, seit März 2017

    Anglophone Literatures, Cultures and Media

    University of Vienna

    Cultures and Media Analysis

  • 3 Jahre und 8 Monate, Sep. 2004 - Apr. 2008

    Performing arts

    Simon Fraser University

    Directing, writing, collaborating theatre projects Film/Text Analysis

Sprachen

  • Englisch

    Muttersprache

  • Chinesisch

    Muttersprache

  • Deutsch

    Grundlagen

  • Spanisch

    Grundlagen

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