Tsvetelina Parvanova

Responsible for build, maintain and manage relationships with distributors and wholesalers of pharmaceutical and nutraceutical products in international market. Analysis of local market conditions and development of successful execution of the introduction of new Vitrupharma products. Planning all kind promotions and marketing activities, controlling discounts and pricing of products.

Responsible for create, build and maintain business relationships with key customers, manage sales of products and services in line with the customer needs. Negotiate prices and global contracts, whilst ensuring high level of customer satisfaction and searching actively for new projects and opportunities to grow the drug sales. Planning and delivering sales targets, defining and implement sales activities in the assigned areas to ensure business results. Head of 4 Regional Sales Managers.

Responsible for build, maintain and manage relationships with all suppliers of pharmaceutical and cosmetic products in Bulgarian market, influencing and collaborating to ensure they deliver. To review supplier performance, monitoring performance and conformity, analyzing market conditions with respect to supply opportunities and supply liability avoidance. Support the range review and development processes through successful execution of the introduction of new products.

Controlling all sales and marketing activities, the sell-out prices and discounts of pharmaceutical products. Analyzing commercial and pricing policy and identifying major competitors, potential customers, trends and developmental opportunities. Accurate forecasting of potential sales and knowledge of new products in pharmaceutical market and building relationships with all pharmaceutical companies. Monitoring sales volume, revenues and costs against forecasts/budgets to identify problem areas.