Yury Gorskiy

• Led the ownership and transformation of mydays.de (DE/AT/CH). • Orchestrated the onboarding to a new platform within the Core Product team. • Drove IT travel solutions and managed external travel IT partners, including API development. • Travel partners’ booking and availabilities API development and implementation

• Implementation of unique Model-Based Testing software suite (mbtsuite.de) in cross-team automotive cybersecurity and safety PetS3 project • Maintaining of the interaction between the stakeholders and development team to refine the product backlog and incorporate features based on customer demands.

• Spearheaded successful project management as the Head of the CRM Implementation, overseeing end-to-end delivery and ensuring alignment with client objectives • Drove product ownership and innovation, shaping the CRM solution to meet client needs and achieve measurable business outcomes.

• Leading the digital multi-channel marketing communication of the adidas brand with the CIS customers • Cross-team communication and dependency management between the marketing BU’s • Digital campaigns localization, online services, and solutions and led their implementation according to HQ guidelines • Off-shore IT and digital services suppliers management

• Orchestrated end-to-end development for major brands, driving digital campaigns, websites, and interactive solutions • Managed stakeholders and led parallel projects in dynamic environments, ensuring seamless coordination • Defined tailored processes and tools, offering coaching and inspiration to in-house and offshore teams for project success

• Managed key digital & creative projects of the top-10 Russian digital agency * Moved between Agile and Waterfall frameworks depending on project specifics and goals. * Enforced Scrum and Kanban frameworks in the company that resulted in improvement in team delivery commitments and capacity planning for sprints * Developed strong relationships with stakeholders by regular meetings and effectively communicating status, burndown charts and proposed alternative solutions to stick to the budget

• E-commerce startup leadership. Managing all aspects of the business: planning, design, business partners development, implementation, testing, customer service, content strategy and SEO development, promotional and advertisement campaigns and competitor’s data • Web shop and back-office applications launch. Continual improvement of the customer experience

• Lead management and software development of the web solutions and digital content production • Planned projects life-cycle deliverables and resources availability and application • Improved projects architecture execution by tracking using emerging technologies - evaluating their applicability to business goals and operational requirements. • Day-to day maintained company web-site with ongoing improvement to guarantee its perfect functionality

• Managed whole life cycle of online B2B services • Lead research, design, software development, QA testing and evaluation of technical solutions • Monitored project deliverables and variables (cost, effort, scope, etc.) against the project plan • Defined processes and tools best suited to each web project • Tracking of project progress, change management and risk management • Met cost standards by monitoring expenses and implementing cost-saving actions