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Marketing Technologies Communication Lead

Marketing Technologies Communication Lead

Marketing Technologies Communication Lead

Marketing Technologies Communication Lead

Roche

Pharmazeutische Produkte, Arzneimittel

Basel

  • Art der Beschäftigung: Vollzeit
  • Vor Ort

Marketing Technologies Communication Lead

Über diesen Job

JOB DESCRIPTION

At Roche you can show up as yourself, embraced for the unique qualities you bring. Our culture encourages personal expression, open dialogue, and genuine connections, where you are valued, accepted and respected for who you are, allowing you to thrive both personally and professionally. This is how we aim to prevent, stop and cure diseases and ensure everyone has access to healthcare today and for generations to come. Join Roche, where every voice matters.

The Position

Can you take a complex global technology roadmap and turn it into a story that inspires thousands?

At Roche, we are building a unified, customer-centric MarTech ecosystem to transform how we engage with healthcare professionals and patients. But world-class technology only works if people believe in it. As our MarTech Communications Lead, you will be the "Voice" of this transformation, crafting the narrative that builds trust, drives adoption, and showcases the value of our digital evolution to senior leaders and affiliates worldwide.

The Opportunity

  • Own the Narrative: You will design and execute the core transformation story, translating technical milestones and "MarTech-speak" into clear, compelling, and human-centric messages.

  • Strategic Storytelling: Develop sophisticated content for executive thought leadership, capability narratives, and global program updates.

  • Multi-Channel Excellence: Manage the full lifecycle of content—from planning and writing to publishing and optimization—across digital channels, gSites, internal social media, and multimedia platforms.

  • Change Catalyst: Partner with organizational change initiatives to ensure communications are empathetic to the internal reality of our "customers" (affiliates and global functions).

  • Strategic Advisor: Act as a trusted partner to MarTech leadership, helping them navigate high-visibility announcements, major product milestones, and future roadmaps.

Who You Are

You are a strategic, hands-on communicator who balances editorial judgment with a proactive, delivery-focused mindset. You understand that in a fast-paced program environment, how we communicate is just as important as what we communicate.

  • Proven Track Record: 5–7 years in corporate or program communications within a large-scale, global organization (Pharma/Biotech experience is a major plus).

  • Change Management Expert: Deep experience using communication as a tool to guide people through large-scale technology transformations.

  • Content Mastery: A strong portfolio of executive comms, newsletters, and digital storytelling. You have a "visual eye" and are highly proficient in Google Workspace (gSite, Slides, Docs).

  • Organizational Acumen: You understand the complex interplay between global functions, regions, and local affiliates.

  • VACC Mindset: You embody the Roche leadership principles: Visionary, Architect, Catalyst, and Coach.

  • Education: University Degree in Communications, Marketing, Journalism, or a related field.

  • Mobility: Ready to travel globally ~10–15% of the time.

Why Join MarTech at Roche?

You will be part of the AABI function, where data and technology meet business insight. This isn't just a "support" role; you are a strategic leader helping to define the identity of a function that is central to Roche’s future customer engagement model.

Who we are

A healthier future drives us to innovate. Together, more than 100’000 employees across the globe are dedicated to advance science, ensuring everyone has access to healthcare today and for generations to come. Our efforts result in more than 26 million people treated with our medicines and over 30 billion tests conducted using our Diagnostics products. We empower each other to explore new possibilities, foster creativity, and keep our ambitions high, so we can deliver life-changing healthcare solutions that make a global impact.

Let’s build a healthier future, together.

Roche is an Equal Opportunity Employer.

Unternehmens-Details

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Roche

Pharmazeutische Produkte, Arzneimittel

10.001 oder mehr Mitarbeitende

Basel, Schweiz

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