Do you care about stories that drive social change and want to grow something that matters?

You're the kind of person who sees a story where others see a form. Who can turn a dry consent clause into a visual post that makes people care—and click. You move fast, test ideas, adjust on the fly. You’re not afraid to try something bold, whether it's launching a new campaign in a short notice or reframing a complex topic into a powerful narrative.

At Fairpicture, that’s exactly what we need. We're an impact startup making ethical visuals the norm—working with 250+ visual creators across the Global South, and helping NGOs, international organizations, and ethical brands tell stories that respect and represent. In 2024, we launched the FairConsent App, a new tool for ethical, legally sound consent. It's already a key pillar of our growth—and we want you to help us tell that story in ways that matter.

We're looking for a hands-on Marketing & Growth Co-Lead to elevate our marketing efforts across paid and organic channels, content, partnerships, and analytics.

Campaigns, Growth & Iteration

• Launch marketing campaigns with compelling copy, strong design, and clear CTAs
• Build effective landing pages and run A/B tests to improve conversion
• Run and optimize LinkedIn (our core B2B channel), Google, and Meta ad campaigns
• Continuously test, learn, and iterate—quickly and with intention

Analytics and Tools

• Track campaign performance using GA4, HubSpot, and native ad tools
• Set up dashboards and share actionable insights with the team
• Automate and streamline marketing workflows where helpful

Storytelling & Content Creation

• Shape ideas into content people actually want to read, watch, and share
• Write blog posts, social content, newsletters, reports, and more
• Create short videos and social visuals that bring our mission to life
• Co-develop downloads like templates, case studies, and whitepapers
• Plan and market events like Fairtalk, and amplify community conversations

Strategy and Growth

• Co-develop and execute our marketing strategy (awareness, engagement, conversion)
• Manage and optimize key channels: website, LinkedIn, email, search
• Track results, analyze insights, and improve continuously based on data

Collaboration and Ownership

• Work closely with Sales, Product, and Ops to align messaging and priorities
• Manage freelancers or designers when external help is neededExplore partnerships and co-marketing opportunities to expand reach

• 5+ years in growth marketing—owning content, analytics, funnel optimisation, and marketing-automation workflows
• Strong storyteller with full-funnel content creation skills: comfortable producing on-brand copy—from short-form ads and email drips to longer assets like case studies and product pages—to support every stage of the buyer journey
• Proven record of scaling paid programs on LinkedIn, Google Ads, and Meta, using data to iterate quickly and improve ROI
• A sharp design eye—can craft visually effective ads, pages, and assets
• Run A/B tests, analyse results, and optimise campaigns using GA4, HubSpot, and custom dashboards—set up attribution models and build automated nurture flows
• Analytical mindset: you translate metrics into clear hypotheses, run disciplined experiments, and turn insights into action
• Startup / scale-up DNA: you thrive in fast-moving, resource-light environments and collaborate naturally with product, sales, and business development
• Self-starting and iterative: you seek feedback early, communicate openly, and continually push for better results
• Fluent English

• The opportunity to work on something meaningful that drives real change
• A global, remote-first team with regular in-person gatherings
• Flexible hours and a collaborative, ownership-driven culture
• Transparent and fair compensation, based on the Swiss median salary and adjusted to your local cost of living

Location: Fully remote, hybrid, or from our office in Bern, Switzerland
Weekly hours: 24–32 (60–80%)

Apply as soon as possible, including CV and motivation letter

We are committed to building a diverse and inclusive team. Applications from women and people of color are especially encouraged.