Paid Traffic Manager (m/w/d)
Paid Traffic Manager (m/w/d)
- Art der Beschäftigung: Vollzeit
- 50.000 € – 55.000 € (Unternehmensangabe)
- Vor Ort
- Zu den Ersten gehören
Paid Traffic Manager (m/w/d)
Über diesen Job
As a Paid Traffic Manager, you will be responsible for the strategic planning, execution, and optimization of our paid online marketing campaigns. Your goal is to maximize reach and conversions through data-driven advertising strategies
Tasks
- Develop strategy how to improve revenue and traffic to the EU subs 9 websites (Germany, UK, France, Netherlands, Spain, Belgium, Austria, Poland, Ireland) + support EMEA distributors
- Plan, launch, and manage paid campaigns across platforms (Google Ads, Meta Ads, LinkedIn, TikTok, etc.) – current main markets : UK, Germany, France, Spain, Austria
- Monitor performance and continuously optimize campaigns based on key metrics
- Manage advertising budgets and ensure efficient allocation
- Create performance reports and derive actionable insights
- Collaborate with internal teams (Marketing, Ecom, Sales) and external partners (Agencies for Content and Consulting)
- Conduct A/B testing and drive conversion rate optimization
Requirements
- Degree in Digital Marketing, Communications, Business, or a related field
- Minimum 2 years of experience in paid advertising
- Strong expertise in Google Ads, Meta Business Manager, and other ad platforms
- Analytical mindset and data-driven approach
- Experience with tracking tools (Google Analytics, Tag Manager, etc.)
- Self-motivated, organized, and a team player
- Fluent in German and English
Benefits
- A responsible role with room for creativity and initiative
- Flat hierarchies and fast decision-making processes
- Tailored professional development opportunities
- Flexible working hours and one day of mobile working per week
- 32 vacation days per year
- Attractive benefits package (e.g. company pension scheme, job ticket or parking space, subsidized lunch, employee discounts)
