What would your role be?

• Plan, execute and optimise digital acquisition campaigns, with a focus on SEA, paid social and display advertising, coordinating email activity where relevant.
• Manage and optimise the end-to-end digital acquisition journey, connecting campaign targeting, website engagement, contact requests, CRM handover and follow-up in collaboration with the relevant teams.
• Implement and validate campaign and website tracking, including tagging, conversion events and reporting, working with analytics and technology colleagues.
• Monitor campaign budgets and analyse performance across the journey, identifying drop-offs and opportunities to improve client conversion and acquisition efficiency.
• Create, publish and maintain website content and campaign landing pages directly in the enterprise CMS, including versions for different markets and languages.
• Support timely and accurate publication of regulatory, market-sensitive and client content, including financial results and media releases, following agreed approval processes.
• Support the transition from an SEO to a GEO marketing landscape by improving content and page structure as well as user journeys through website analytics, A/B testing and conversion optimisation.
• Check pages before publication for accuracy, functionality, brand consistency and required approvals.
• Coordinate with a broad set of stakeholders reaching from marketing teams to agencies and technology specialists to deliver campaigns, website updates and smaller digital projects.
• Develop new marketing workflows, use relevant automation and AI tools, and adapt digital journeys to changing client behaviour.

What are we looking for?

• At least five years of relevant experience across digital marketing and web content management, with practical experience in both campaign execution and enterprise CMS publishing.
• Experience in managing SEA and paid media campaigns, with a good understanding of targeting, budget management and performance measurement.
• A strong analytical mindset, with the ability to interpret data, identify patterns and translate findings into practical improvements.
• Hands-on experience with campaign tagging, tag management, website analytics and conversion tracking, including validation of tracking accuracy and data quality.
• Experience in optimizing the full digital client journey, including landing pages and contact requests, with an understanding of CRM handover, follow-up and commercial outcomes.
• A structured working style and strong attention to detail, especially when managing multiple content versions with a tight time to market.
• Strong stakeholder and project coordination skills, with the ability to prioritize competing requests and work effectively across teams.
• Fluent in English and German. Additional languages are an advantage.
• Experience with HTML/CSS/JavaScript, SQL or image-editing tools would be an advantage.
• Experience in financial services or another regulated industry are a plus.

What we offer

• Top Zurich location with collaboration spaces (including rooftop terraces) and free lunch.
• Friendly, diverse team in an open-office space with modern equipment.
• All the latest technology to help you excel and advance.
• Agile environment in how we think, the way we work and our trust for each other.
• Flat hierarchy with collaboration on all levels.
• Campus feeling and collaborative spirit.

Why Vontobel?

At Vontobel, you are building better futures for our clients and society, as well as for yourself. As a family-owned and publicly listed company with over 2,000 professionals based in 29 locations globally and headquartered in Zurich, we’re committed to long-term thinking and sustainability.

Our diverse team values unique perspectives, and we hire individuals determined to deliver in a dynamic and changing world. Even if you don’t meet all the criteria, we encourage you to apply if you’re enthusiastic about the role.