Über uns

Originally from Lyon, M. Pelonero and Traoré’s brothers launched the concept in 2007. O’Tacos restaurants’ portfolio increased gradually to reach more than 140 restaurants at the end of 2017. With its innovative concept O’Tacos succeeded in diversifying the  classic fast food landscape to become the leader on the French Tacos market. Since 2018, Kharis Capital joined O’Tacos to strengthen its current operations and to  support its development in France and abroad.  

Kharis Capital aims to make the brand grow thanks to its experience in the restaurant services with international players such as Burger King and Quick. The collaboration with Kharis also introduced the establishment of a dedicated team  working exclusively to achieve the development objectives of the brand in BeNeLux. 

Customers 

O’Tacos’ active customer focus aims to provide a strong guest experience in order to build  a long-lasting relationship. The customer target is focused on young and multicultural public who will benefit  from a tasty, easy to eat and affordable product in a premium architecture.  Our various and generous sweet and salty offer of French Tacos gives our visitors the  opportunity to eat at all time of the day.  Quality of the ingredients, exclusivity of the product range and strong marketing support  are key contributors to the attractiveness of the brand. 

Investors

Due to the low initial capital investment and the rising success of the concept,  our investors benefit from very short pay-back time.  Investment flexibility and high labor productivity help to make the O’Tacos restaurants to rapidly profitable

The brand has a strong ambition to grow further within the following years. Therefore, O’Tacos is looking for strong partners to support them in order to successfully develop its concept abroad.