A. Can Gürcan
Angestellt, Team Lead Performance Marketing Manager, Peak Ace AG
Berlin, Germany
Timeline
Professional experience for A. Can Gürcan
Current 2 years, since Jan 2022
Digital Marketing Lecturer - Dozent
Eastern Mediterranean University
Current 5 years, since Jan 2019
Senior Performance Marketing Consultant
Freelancer
Consulting Performance Marketing Campaigns for clients in Germany (in German) UK, USA
2 years and 7 months, 2020 - Jul 2022
Senior Performance Marketing Manager
Vima Hotels
Responsible for performance marketing strategies Leading: * B2B / B2C Marketing Strategy Development and Execution * Technical Development (SEO - Internet Booking Engine - Data Layer - XML ) * Social Media Marketing / Content Marketing * Marketing Funnels Management ( Facebook, Instagram, Youtube, Google ads) * CRM - Sales and Marketing Integrations
1 year and 8 months, 2018 - Aug 2019
Senior Performance Marketing Manager
Barut Hotels
* Established and led a marketing team internally to plan and execute marketing strategies. * Developed advertising, media planning, and buying which incorporated sales materials, promotions, Google ads, Facebook and Instagram ads, Programmatic advertising, social media, CRM, events, fairs, and sponsorships. * Coordinated external social media and graphic design agencies
2 years and 8 months, 2016 - Aug 2018
Director of Marketing and Brand
Antalya Bilim University
* Developed marketing, lead generation, and lead nurturing systems that incorporated advertising, print, and promotional materials, PR, and media. * Managed a 16-member team of marketing, publicity, Student & Campus Life
2 years and 1 month, Aug 2014 - Aug 2016
Head of Marketing
OneTwoTrip
Online and Offline Marketing activities
Responsible from Online Sales, GDS and distribution channels, CRM Management, Online Revenue Management, Internet Marketing and Email Marketing
2 years and 8 months, 2007 - Aug 2009
Digital Marketing Manager
Paloma Hotels
6 years and 2 months, Jun 2000 - Jul 2006
Online Sales and Marketing
Antalya24 - TouristikPlus
E-Commerce and Internet: Consulting, Developing and Managing Websites, Affiliate systems and providing affiliate management, Internet Booking Engines for Hospitality and Airlines, XML - Integrations, Content Management systems and editorial support, Providing Search Engine Optimization and Online Marketing operations. Google Adwords, Yahoo Search Marketing and MSN Adcenter account management.
6 years and 3 months, Apr 1994 - Jun 2000
IT Manager
Oeger Tours
IT Manager
Educational background for A. Can Gürcan
6 years and 10 months, Sep 1997 - Jun 2004
Business Administration
Anadolu University
Organization and Management
Languages
Turkish
First language
English
Fluent
German
First language