Alberto Castro Reguera

Responsible for: Definition of addressable customers through market research and market segmentation; Ongoing monitoring of sales funnel; Market Segmentation Optimization project; Development of business models based on business cases; Setting and tracking of international sales targets for multinational customers; Negotiation of sales targets with Int. Account Mgmt and T‐Mobile subsidiaries.

Contacting potential respondents; Conducting telephone interviews

For leading German car manufacturer, qualitative and quantitative market research and analysis on the automotive aftermarket in German, English and Spanish: Regular primary and secondary research on events, trends and competitive environment in intl' markets; Interpretation and evaluation of market and competition analyses; Preparation, conduction and evaluation of telephone interviews; Market size estimation and market share distribution.

First point of contact to suppliers and business customers; Responsible for preparation and presence in trade fairs; Responsible for coordination and tracking of deliveries; Responsible for planning and coordination activities of human resources (4‐person delivery team)