Alex Barreto

Develop and implement the digital business strategy and infrastructure for the Al Babtain Group (Nissan, Infiniti, Renault, Citroen, GulfEx and Kuwait Paint Co).

Provide digital marketing strategy, social media marketing, online/mobile marketing, customer care solutions, content marketing, games, content development, SEM, web design and development, mobile application design and development, marketing technology solutions, analytics, market reports. Clients: M.H. Alshaya Co, Boubyan Bank, KDD, Porsche, Volkswagen, The Avenues, Alshaya Trading, IKEA.

Responsibilities: Increasing the digital capabilities of the agency. Leading the social media and digital creative team. Staff digital/social marketing team. Social media strategy. Liaise between agency and clients. Oversee the compilation and present analytical and key statistics to clients. Educating team and clients. Coordinate BBDO's global network resources. Clients: Wataniya Telecom (Ooredoo), Alghanim Automotive (Chevrolet, Cadillac), Gulf Bank

Strategy, concept and design brand solutions, corporate communications, advertisements, sales and marketing materials, packaging, websites. Participate in planning meetings, art direct photo shoots, provide support to clients, and oversee production with vendors. Introduced digital practices into the agency, helped shaped and grow digital offerings and educate co-workers and clients. Clients: Beam, Dexcom, Quattrocchi Kwok Architects, Exchange Bank, Moss Adams, Hilmar Ingredients, PFT

Corporate Branding, Computer Arts, Typography