Alex Siegert

Coordinated several projects simultaneously, including up- and cross-selling Identified business potential in order to create strategic, longterm-partnerships with Client Accounts Planned and executed relationship cultivating tech-industry events to promote growth and strengthen relationships with business partners (Topics: AI, Blockchain, Investor Pitches) Developed and executed employer branding strategies for Tech-Startups Leading the 360 Recruitment (Freelance Java) --> Client and Candidate site

Strengthened partnerships with existing enterprises and built influential relationships with new businesses to promote company growth Implemented and executed marketing cooperations with local fairs in the tech-, retail-, F&B- and travel industry in order to create brand awareness and to generate leads. (Tech Open Air, ITB Berlin) Collaborated with local marketers and cooperated with businesses on creating multi-channel campaigns, with focus on social media and events

Generated sales among client accounts through selling creative concepts and strategies Executed cross-media campaigns and operated as a point of contact for assigned customers (European Commission, Federal Government of Germany, Lidl, ITB Berlin) Coordinated cross-functional teams and communicated client needs and demands to the event, PR and advertising department Ensured that project goals were achieved and met with scope and budget (annual budgets up to 1.500.000€)

Praktikant im Eventbereich: -Locationrecherche -Locationscouting -Organisation und Vorbereitung von Events Main Customer: Google

Orientierungssemester in den Bereichen Trendforschung und Visuelle Kommunikation

Organisation und Umsetzung von Kampagnen Gestaltung von Lookbooks

below & above the line specialized in Event & Public Relations