Alexander Ohnmeiß

Selbstständig, Digital Content and Marketing Consultant, FOTONE^NET

Augsburg, Germany


Online Redaktion
Online Marketing
Lokalisierung und Übersetzung
360° Kommunikation
Team Management
Team leadership
Social Media
content operations manager large multi-lingual web
sports journalist (3.5 years @
online content and copywriter professional in Germ
website content localisation
online / multi channel marketing management
e-commerce / web shop operations
website optimisation
process optimisation (experience with six sigma)
quality assurance
content and marketing specialist recruitment
web analysis
a-b testing
in-depth online gaming industry knowledge
in-depth sports industry knowledge
in-depth digital and social media knowledge
project and product management (agile environment


Professional experience for Alexander Ohnmeiß

  • Current 4 years, since Jul 2020

    Language Moderator - Apple LQA Program


    I'm acting as bridge between Apple Localization Shared Services stakeholders, Apple Subject Matter Experts and Language Leads on one side and external language service providers to assess publishing materials across Apple channels, share/follow-up/maintain linguistic decisions, manage TDs and TMs and implement Language Guidelines across LocSS Apple BU customers.

  • Current 5 years and 3 months, since Apr 2019

    Head of German Language QA

    Intel Corp.

    Providing German Sales & Marketing Group at Intel Corp. with comms & language expertise and operational support (LSP process, stakeholder management and language QA, etc.) across product segments and all digital and analog marketing, campaign and program assets to reach overarching KPIs&targets.

  • Current 11 years, since Jul 2013

    Digital Content and Marketing Consultant


    You are looking for a sounding board and fresh ideas in my areas of expertise? You are planning / implementing / optimising content marketing projects and need hands-on support? Don't hesitate to contact me @

  • 4 months, Aug 2014 - Nov 2014

    Referent Kommunikation

    MedX5 Ltd. & Co KG

    Webseiteninhalte, Pressearbeit und redaktioneller Mehrwert für Marketing-Kampagnen, Partner-Newsletter, Aufklärungskampagnen zum „Plötzlichen Herztod“ und Einsatz von Laiendefibrillatoren (AED).

  • 9 months, Nov 2013 - Jul 2014

    E-commerce Executive

    Thunder Tiger Europe

    Development multi channel B2C e-commerce solution for Thunder Tiger Europe.

  • 1 year and 4 months, Mar 2012 - Jun 2013

    Director on- and offline channels

    Finixtech OÜ

    Setting up a multi-lingual team of copy writers and content managers in Tallinn/Estonia I have put the structures in place to ensure effective delivery on fast growing content management requirements across multiple B2C and B2B marketing channels (SEO, SEA, CRM, Direct) to agreed service levels. Working remotely from Augsburg/Germany I was then in charge of performance and development management of my reports, content and channel conception and optimisation according to KPIs identified with the board.

  • 10 months, Jun 2011 - Mar 2012

    Betfair Games Content & Promo Ops Manager


    The position's core purpose is to drive engagement from prospect, registered/active and lapsed customers across all relevant channels through smart and targeted promotions, optimised (error-free, localised, segmented) content, effective tools, widgets and other assets. My team plan, execute and assess promotional on-site activity in accordance with commercial and product roadmaps.

  • 2 years and 11 months, Aug 2008 - Jun 2011

    International Content Operations Manager


    To succeed in this role I needed to prove myself and grow as self-motivated, flexible and reliable people- and process-manager with excellent communicational skills. I was working very closely with a large number of internal and external stakeholders as well as multiple country-based marketing/language teams. As such I was responsible for localised promotional/web site content production plus publishing and metrics-based on-site optimisation across site real-estate and products.

  • 2 years and 1 month, Aug 2006 - Aug 2008

    International Content Team Lead


    • Growing team of 10 international content operators to 22 heads, successfully managing step change to optimise micro-teams’ (language locales’) work flow - evident due to continuous increase in web-site real estate covered and site updates delivered • Continued optimisation of web-site content across language sites measured by increased CTRs and content revenue contributions • Promotion to Content Operations Manager tasked with setting up separate content operations team (Betfair Malta)

  • 1 year and 1 month, Aug 2005 - Aug 2006

    Content Producer Germany


    Content production, QA, scheduling and general content management for the German language version of

  • 2 years, Sep 2003 - Aug 2005

    Freelance Journalist

    Sport1 GmbH and others

  • 3 years and 9 months, Jan 2000 - Sep 2003

    Online Sports Journalist

    Sport1 GmbH

    •Day-to-day management of front page in rotation with Co-CvD •Event site conception •Writing/editing news, features, interviews, commentary, etc. •Writing/editing home and micro sites teasers incl. creative sourcing and implementation •Contributing ideas and carry out activities to increase web site traffic •Content distribution via channels: online, mobile, email, video text, etc.) •Negotiating/dealing with sports professionals/their PR agents/other media representatives/partner sites/customers

Educational background for Alexander Ohnmeiß

  • 1 year and 7 months, Mar 2000 - Sep 2001

    Volontariat - Ausbildung zum Online-Journalist

    Sport1 GmbH

  • 3 years and 4 months, Sep 1996 - Dec 1999

    Communications, politics, history

    Augsburg University

    DNF in favour of training (Volontariat) and subsequent job offer to join Sport1 GmbH as editor of staff/online sports journalist.


  • English


  • German

    First language

  • Latin and Ancient Greek Easy Access to IndoEuropean Languages


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