Alexandra Rickert

Inhaberin, Inhaberin, rickert, MARKENAGENTUR
Hamburg, Germany

Skills

Markenstrategie
Markenkommunikation
Brand Identity Design
Markenenergie
Corporate Communication
Claim
Digitale Kommunikation
Markenpositionierung
Neuproduktkonzeption
Konzeption
Klassische Kommunikation (TV
Neuproduktpositionierung
Marktanalyse
Insight-Analyse
Zielgruppen-Analyse
Wettbewerb-Analyse
Strategie
Kategorie- und Segment-Positionierungen
Logo
Packaging
Funk
Print
Betreuung und Bewertung quantitativer und qualitat
Konzeption / Konzeptionierung
Strategieberatung
Strategieagentur
Werbeagentur
Kommunikation
Kommunikationsagentur
Launch / Relaunch
FMCG
Handel
Online
Textil

Timeline

Professional experience for Alexandra Rickert

  • Current 10 years, since Jun 2016

    Inhaberin

    rickert, MARKENAGENTUR

  • 1 year and 11 months, Jul 2014 - May 2016

    Gesellschafterin

    malich,rickert MARKENAGENTUR

  • 6 years and 7 months, Oct 2007 - Apr 2014

    Mitglied der Geschäftsleitung

    Pahnke Markenmacherei

  • 4 years and 9 months, Jan 2003 - Sep 2007

    Strategie, Konzeption und Text

    Pahnke Markenmacherei

  • 1 year and 10 months, Aug 2000 - May 2002

    Beratung internationales Markengeschäft

    Pahnke Markenmacherei

  • 9 months, Oct 1999 - Jun 2000

    Trainee - Brand Management

    Storck USA, L.P., Chicago

Languages

  • German

    C2 (Expert / native speaker)

  • English

    C1 (Fluent)

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