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Alexey Andreev

Angestellt, Head of User Acquisition, Nova Games
Saint Petersburg, Russische Föderation

Werdegang

Berufserfahrung von Alexey Andreev

  • Bis heute 10 Jahre und 3 Monate, seit März 2015

    Head of User Acquisition

    Nova Games

    Analysis of competition and market potential Game Analysis Organization of eSports tournaments (Cybersports) Planning and management of advertising campaigns Management of advertising campaigns in Facebook, Google AdWords, MyTarget, Unity Ads, Chartboost and others. Buying and control of traffic in the CPA-nets PR campaigns (youtubers, the media and others.) Development and management of marketing campaigns for the App Store, Google Play and alternative android store ASO

  • 1 Jahr und 3 Monate, Okt. 2013 - Dez. 2014

    Director of Marketing and Advertising

    Suricate Games

    - Analysis of competitors and market potential - Planning and managing advertising campaigns - Active participation in product development - Development and management of marketing campaigns for the App Store, Google Play and alternative android store - ASO - Monetization

  • 1 Jahr und 5 Monate, Juni 2012 - Okt. 2013

    Manager of marketing and advertising

    Mahovik

    Analysis and optimization of assortment, analysis and segmentation of the customer base. abc,xyz- analysis of products and customers. Rebranding Preparation Analysis Development and implementation of a marketing plan Planning and management of PR and advertising Analytical work, preparation of reports and recommendations to promote Improvement of Customer-business processes, development of advertising campaigns Analysis of the results of advertising campaigns. - Marketing research

  • 9 Monate, Okt. 2011 - Juni 2012

    Product Manager

    Salesector.ru

    -Development and description of the business idea -Definition of the target audience - Writing technical specifications - Creating and management of software development - Creating and management of advertising campaigns on a minimal budget - Communication with potential customers - Knowledge of Yandex Metrics and Google Analytics -Create and management Yandex Direct and Google AdWords - SMM - Basic knowledge of SEO

  • 2 Jahre und 10 Monate, Sep. 2009 - Juni 2012

    Business consultant for promotion companies

    Business Consultant

    Searching and monitoring of potential customers. Development of plans for promotional activities for one type or group of services and the definition of the costs of their Implementation. Monitoring of competitors’ advertising campaigns, research and competitors analysis. Creating design and layout of printed promotional products and souvenirs, design development of site. Analysis of the advertising campaign, preparation a report with recommendations

Ausbildung von Alexey Andreev

  • 2005 - 2011

    economy and management at enterprise

    Saint Petersburg State University

Sprachen

  • Englisch

    Fließend

  • Russisch

    Muttersprache

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