Ali Rait

My role as Marketing Manager includes managing and implementing all aspects of the marketing plan for the UK and Germany. Including budget management, managing the media schedule, print jobs, exhibition bookings, creating and implementing digital marketing content, PR and managing design agencies.

The Chair People are specialist manufacturers and suppliers of bespoke designer seating for the home. My role is to manage and implement the marketing plan.

mplementing the UK aspects of the European marketing plan, producing reports on lead generation and marketing KPIs. Duties also include budget management, managing the media schedule, print jobs, exhibition bookings and supporting the European Marketing Manager. Creating and implementing digital marketing content, liaising with PR, design and PPC management agencies, ensuring marketing material is consistent with global guidelines and managing the translation of all marketing collateral.

Supporting the Marketing Departments everyday duties including liaising with PR, design and PPC management agencies, managing case studies and PR activity, maintaining market and competitor analysis, sending marketing merchandise to customers, managing translation of marketing collateral and database management.

Duties include the administration and development of Dining Occasions. Creation, implementation and distribution of artwork, co-ordination of direct marketing mail outs and e-shots, ensuring efficient office systems are maintained, and supporting the Sales & Marketing Team in all aspects of the Sales & Marketing Department.