Alina Lesanu

Started as an Account Executive on the Global Travel Retail team where handled approximately 20 projects per week for different markets worldwide. After 1,5 years was promoted to an Account Manager level to be part of the global team where have been in charge of managing the communication of 3 brands.

- Developed the European Launch Strategy for MX-5 4th Generation. - Responsible for gathering, interpret and translate customer, market and operational insights to design and develop consistent, differentiating and profitable customer experience for journeys, touchpoints, products and services. - Demonstrable ability to engage key stakeholders and passionately lobby, persuade and influence projects and stakeholders.

Final Project for the Master degree where: - Developed successful marketing strategies using SEO, SEM, Social Media, Targeting, Positioning, Distribution and Brand Management. - Conducted brand analysis, consumer and market insights to forecasting future trends and consumer behaviors. - Coordinated a team of 5 members and managed client expectations.

- Managed a portfolio of 300 key clients and identified sales opportunities attaining business target with an overall of 98% in sales. - Developed successfully solutions for clients, keeping in mind the company objectives.