Alla Ustianska

-Managed sales of laboratory equipment in the assigned territory -Acquired new B2B clients and developed long-term customer relationships -Conducted negotiations, presentations, and product demonstrations -Prepared commercial offers and managed the full sales cycle through to closing -Collaborated with international suppliers and partners -Analyzed market trends and ensured achievement of sales targets (KPIs)

 -managing a team of 40+ people ( sales, financial department, logistics) setting tasks for employees and monitoring their implementation -creating effective marketing, sales and promotional initiatives to drive revenue -planning and developing winning strategies to increase sales, expand territories -creating short-term and long-term goals for business team to achieve objective -preparing reports and presentations detailing business development activities

-Managing sales team -Creating strategic sales plans, designed to increase sales, customer loyalty -Monitoring sales team performance and provided training to help reach targets -Generating monthly and annual sales reports

-selection of goods for sale in stores (Promod,MNG,Benetton,Parfois) -collaborating with brand development teams, recommended product changes to enhance customer interest and maximise sales -working with sellers teams in stores