Andrey Osadchuk

Leading analytics and conversion optimisation practice. Help companies grow their business, reach sales targets by implementing data-driven marketing culture. Keywords: Adobe Analytics Cloud, Adobe Analytics, Adobe Target, Adobe Audience Manager, DTM, Adobe Launch.

Individual-based online trainings on Adobe Analytics with flexible schedule and guaranteed results.

Teach my students how to properly implement Adobe Analytics. Youtube channel for those who work as Digital Analyst, Web Analyst, Data Analyst.

Share interesting visualisations on Adobe Analytics. Instagram for those who are passionate to work as Digital Analyst, Web Analyst, Data Analyst.

Leading the global online analytics team. Web Analytics: provide actionable insights & recommendations, implement and support analytics solutions (primarily Adobe Analytics/ Omniture), carry out internal trainings, bring into action global scorecards. Conversion Optimization: improve websites performance through best practices implementation and A/B/Multivariate testing. Sales Analytics: provide recommendations, develop forecasting and business models.

• Strategized wide web analytics enterprise implementation, developed KPI’s and dashboards • Carried out individual and group trainings on Adobe Analytics (Omniture) • Promoted analytics best practices across business and product organizations • Established global sales performance reporting • Worked on data driven conversion rate optimization, UX and online sales growth

• Implemented and maintained Adobe Analytics (Omniture) globally. Performed 20+ training sessions on sales and web analytics for Online Sales, Digital Marketing and Customer Support divisions • Designed and implemented a comprehensive multi-level worldwide reporting for Online Sales division • Developed and deployed online sales forecasting models in EMEA and Russia • Deployed a number of tracking methods for sales reporting and “revenue share” deals execution

Delivered digital marketing strategy execution for one of the leading companies working on assessment of workplaces, occupational safety and health • Performed 50+ PPC campaigns in Google AdWords, Yandex Direct and Begun • Managed SEO activities and achieved top 3 in Google and Yandex SERPs within 3 months • Actively worked with web analytics tools (Google Analytics, SpyLog) to monitor the performance of the website and online marketing channels (Paid Search, SEO)

Founded two startups selling household chemicals and digital electronics. • Built project concept, developed digital strategy • Invented and applied practically a new method of website/products promotion that allowed the company to become the leading online seller of household chemicals in Russia • Performed 50+ PPC and SEO campaigns, achieved top 3 SERPs in Google, Yahoo, Yandex, Rambler • Performed ongoing web analytics (Google Analytics), reporting, and actions to be number one in the niche

Led development of financial management and project management systems for one of the RUSAL daughter companies • Developed Reporting and Budgeting modules and improved core components • Designed and developed Project Management System • Implemented 30+ UX improvements based on the customer feedbacks and industry best practices

Founded one of the biggest Russian online bulletin board nets. • Designed a concept, developed and managed business strategy • Developed a web based infrastructure and websites that served about 70k+ customers daily (apache, php, mysql) • Implemented project monetization strategy • Provided internet marketing in online channels (SEO, Paid Search, Email Marketing, onsite promotions) • Delivered UX and business data-driven enhancements based on web analytics (SpyLog, Hotlog, in-house DB & analytics)

Inspectorate R was merged with Inspectorate International. Multinational group with capabilities in an extensive range of commodities, providing independent inspection, sampling and testing services. Joined the company as a professional web developer (html, css, xml, js, ajax, php, mysql) to work on the CRM system. • Developed a number of modules including the one for certificates issuing process • Gathered feedbacks from the customers to improve UX for the operational efficiency • Improved UX

Founded a web design studio where focused on web development and digital marketing • Developed a CMS for small and medium size sites, built SaaS for internet marketing purposes • Developed and released 7 websites • Delivered digital marketing for the clients: developed and deployed SEO and Paid Search programs, website content marketing, delivered web analytics with recommendations to business