Dr. Anna Villa
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Anna Villa
- Bis heute 2 Jahre und 6 Monate, seit Jan. 2023
Corporate Communications Manager
IBSA Institut Biochimique SA
• Manage strategic communication to share values in HQ (team of 2) protecting Brand reputation. • Management and execution media and web agency to create a storytelling in written (website, press releases), verbal (interviews, videos, press conferences), and visual communication. • Plan, budget and implement 360° communication activities. • Managing subsidiaries sharing strategy for internal and external communication with guideline to develop locally.
- Bis heute 6 Jahre und 3 Monate, seit Apr. 2019
Social Media Manager
https://www.milanodilusso.com
• Marketing and Communication strategy integrating organic and paid ads strategy. KPI, fb insight, fb business manager and google analytics. • Media and advertising planning to increase lead generation thru IG ads and FB ads. • SEO strategy for blog content marketing spread thru social media tools.
- 2 Jahre und 6 Monate, Juli 2020 - Dez. 2022
Director Marketing & Communications
BlendIT
Communication & Marketing Plan. Com budget, report analyzing results, ROI +insights. Digital Com management + content strategy and rollout online media, social PR, fB+google ads, analytics, blog, intranet, DEM. Corporate Communication. Internal motivation Training. Drive engagement +content according to funnel mktg. Lead generation strategy, direct mktg.
- 20 Jahre und 9 Monate, Okt. 1999 - Juni 2020
Senior Marketing and Communication Coordinator
REHAU
Coordinator of corporate identity communication strategies to improve Brand awareness. Public relation. Coordinate MarCom dept. defining strategy to spread Brand. Digital team management across online media, social PR, intranet, internal house organ, DEM, events and international projects. Corporate coordinator of CRM key-user teams for Italy, France and Spain (3 people). Drive customer engagement and content corporate guidelines.
- 7 Jahre und 3 Monate, Okt. 2006 - Dez. 2013
Marketing Communications Manager
FIRP
•As Part of Board of Directors I define, plan, execute and enhance Corporate Brand strategy and awareness in wellness and beauty B2B2C service market •Communication national & international institution (CTS – DBN – RiEN – MIUR) •Strong Public Relation and Social P.R. national & international events, partnership; Group magazine &institutional presentations, official interview, press conf; media plan; fairs, internat meeting; printed&digital documentations, online registration, DEM
Ausbildung von Anna Villa
- 7 Monate, Apr. 2019 - Okt. 2019
digital marketing
Sole 24ore Business school
social media linguaggi e strategie comunciative, SEO, SEA, social ads, facebook ads, facebook insights, facebook manager, facebook manager, programmatic, google ads, google analytics, wordpress. Digital ecosystem.
- 7 Monate, Okt. 2002 - Apr. 2003
Marketingstrategie
SDA Bocconi School of Management
analisi e leve di marketing, 4 Ps
- 5 Jahre, Nov. 1992 - Okt. 1997
Lingue e letterature straniere, comunicazioni sociali
Università Cattolica del Sacro Cuore
Sprachen
Italienisch
Muttersprache
Englisch
Fließend
Deutsch
Fließend
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