Apinya Sae-Kung

• Assist in conducting the research project for companies in the chemical sector • Collect research data by consolidating secondary research data and conducting interviews with industry experts • Conduct market analysis including product application and market trends in order to estimate the product quantity sold and market value

• Specialized in compensation and talent rewards • Applied quantitative and qualitative methodology to conduct compensation and benefit projects such as compensation and benefit survey, rewards benchmarking, job evaluation and engagement survey • Acted as a keynote speaker on Thailand’s annual market compensation and benefits trends • Managed and developed a portfolio of over 150 companies, most of which are subsidiaries of Fortune 1000 companies

• Specialized in quantitative and qualitative research projects • Led a multi-country consumer research project, representing key growth markets in 5 countries in ASEAN • Completed more than 15 research projects, consigned by 7 major multinational firms in FMCG sector, representing the total consumer reach of 2,400 respondents • Shorten the overall project time by combining quantitative and qualitative approach in conducting the research projects

• Acted as a Marketing Executive for Microsoft Dynamics to increase product usage base, market penetration and revenue • Worked with Microsoft Singapore to organize the virtual launch of Microsoft Dynamics AX 2012 in Thailand • Conducted Microsoft’s product performance analysis and evaluated market opportunities • Managed budget planning, revenue reporting and key client account planning

International Business