Ariane Viadère
Fähigkeiten und Kenntnisse
Werdegang
Berufserfahrung von Ariane Viadère
- Current 11 years and 8 months, since Nov 2014
Senior Account Manager
Turn
Turn delivers real time insights that transform the way leading advertising agencies and enterprises make decisions. Our digital advertising hub enables audience planning, media execution, and real-time analytics from a single login, and provides point-and-click access to more than 150 integrated marketing technology partners. Turn is headquartered in Silicon Valley and provides its products and services worldwide. For more information, visit turn.com or follow @turnplatform.
- 1 year and 3 months, Aug 2013 - Oct 2014
Senior Account Manager - Programmatic Display
sociomantic labs GmbH
RTB / Performance Display campaigns / Programmatic Buying Personalized Display Across Desktop, FBX, and Mobile. Our programmatic display engine serves up individually personalized ad narratives and intelligent impression-by-impression pricing by the millisecond. Campaign and account analysis. Client relationship management (DACH and international clients). Market development and business expansion strategy.
- 1 year and 3 months, May 2012 - Jul 2013
Key Account Manager
Next Performance GmbH
Setup and optimization of campaigns in Retargeting, Dynamic retargeting, Display and Affiliation. Analysis and optimization of the results with various targets: CPA, CPM, CPC. Reporting to clients and consulting. Media optimization on RTB / Adexchange. Coordination with Support + Design team.
- 2 years and 9 months, Aug 2009 - Apr 2012
SEM Senior Consultant
Keyade
Set- and management of S.E.M. campaigns on Google Adwords, MSN Adcenter, Yahoo Search Marketing, YouTube, Facebook, Google Mobile Ads, Baidu, Naver, Yandex. Team management (6 persons), international project management (Air France in 80 countries). S.E.M. training. Management and optimization of clients’ S.E.M. accounts (500 K € monthly investment) in France and worldwide (80 countries) with a special focus on the travel industry (Air France, Myfab, GE Moneybank, CoachClub, Corsairfly...)
- 1 year and 7 months, Jan 2008 - Jul 2009
Web Marketing Coordinator
AbeBooks GmbH
European headquarters of the Canadian company AbeBooks.com, an Amazon company, an online marketplace for books sold by professional sellers around the world. Emailing campaigns, e-CRM, affiliation (Zanox, Affilinet and Commission Junction), On-site marketing (site content update, design and development) SEM, SEO.
Ausbildung von Ariane Viadère
- 6 months, Sep 2005 - Feb 2006
Internationales Management und Interkulturelle Kommunikation
FH Köln
- 4 years and 1 month, Sep 2004 - Sep 2008
International Management
ISIT, Paris
Management Marketing Finance Accounting Communication IT
Sprachen
French
C2 (Verhandlungssicher / Muttersprachlich)
German
C1 (Fließend)
English
C1 (Fließend)
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