Mag. Barbara Schererova-Kolls

Brand Manager für Marken Maresi (Kondensmilch, Eis Café, Vienna Ice Coffee), Himmeltau und Siggi

Making Yelp the #1 place to go to, when searching for local recommendations, by connection people with great local businesses. On a weekly basis, I organize and host events, create campaigns, take care of Yelp community - both on and offline, set up local partnerships, work with business owners and master 360 Marketing approaches. All of this in the beautiful capital of Austria.

Beer brands such as Zlatý Bažant Brand, Radler and Non-alco segment, Desperados - marketing strategies (incl. media and product strategies) and brand building - ATL (also TV spots) and BTL campaigns incl. distribution and channel strategies - market analyses, research & competition monitoring - product management – complex project leadership (incl. product innovations) - digital marketing - brand leadership, communication with partners and external stakeholders

BA in International Management Magister in Marketing Specialisation