
Bence Bodnar
Werdegang
Berufserfahrung von Bence Bodnar
- Bis heute 5 Jahre und 5 Monate, seit Jan. 2020
Freelance Creative + Content Creator + Optimist
bencebodnar.com
All-around Senior Creative with over 10 years of international experience in creative roles, working in various agency structures from small independent to big network and in-house. Has worked with brands like Netflix, Spotify, Nike, Jordan, Zalando and Reebok among others. Driven by the mindset 'Create culture, not commercials', my work has been recognised at numerous award shows. I represented Hungary in Cannes and at Eurobest. I have two birthdays. (PORTFOLIO UPON REQUEST)
• Leading creative processes on digital and social media campaigns in the DACH region. • Managing two global digital Netflix campaigns (The Rain S2, DARK S2) from concept through production to final delivery. • Operative lead of the Creative team, responsible for team development, hiring and onboarding new hires. • Reporting directly to Founders. Brands I was working on: Netflix, Spotify, Nike, Jordan, N26
- 5 Monate, März 2018 - Juli 2018
Lead Creative
Zalando Media Solutions GmbH
• Working on brand collaborations and pitches, leading (freelance) teams, managing and developing complex creative projects independently from ideation to execution. • Dedicated creative lead on Zalando's fashion and cultural festival Bread&&Butter. • Reporting directly to VP Creative and VP Brand Marketing. Brands I was working on: Zalando, Reebok, Under Armour, B&&B
• At Zalando's in-house agency, I have developed creative ideas from social to digital to integrated campaigns for 17 European markets. • Have learned to speak fashion, to manage various stakeholders, to work in a very fast-paced environment (20+ campaigns per year) and gained practical live production experience. • Made it to the top 5 teams at the German Young Lions pre-selection for the second year in a row. Brands I was working on: Zalando, Marni, We Dress Code, MOAM
• My first ever international job experience. I have learned to work in a foreign culture, managed an enormous workload and delivered under high pressure. • My art director and I were selected as one of the top 5 teams to compete at the German Young Lions pre-selection. We won silver and almost made history as the first Italian-Hungarian team representing Germany in Cannes. Brands I was working on: Sony, eBay, Volkswagen
- 2 Jahre, Nov. 2013 - Okt. 2015
Copywriter
DDB Budapest
• Working on big digital and ATL projects for the biggest clients in the country. • Doing everything from Facebook activations to mobile apps to prints, outdoors, TVC's and radio ads both in ENG and HUN. • Finishing 1st place at the local pre-selection of Cannes Young Lions, earning to represent Hungary in Cannes. • My campaigns have scored 10+ awards at international award shows. Brands I was working on: Deutsche Telekom, Volkswagen, Amnesty International
- 9 Monate, März 2013 - Nov. 2013
Copywriter
McCann Budapest
• Working on bigger ATL projects, proactive stuff and a lot of pitches. • Writing 95% of my time in ENG, having my first foreign creative partner. Brands I was working on: Coca-Cola, Chevrolet, HBO
- 2 Jahre und 2 Monate, Jan. 2011 - Feb. 2013
Junior Digital Copywriter
Isobar Budapest
• The first-ever copywriter-intern in the history of the company. • Working on 10+ social media campaigns and developing content strategy for local and regional markets for our clients. • Finishing 1st place at the local pre-selection on Eurobest Young Creatives earning to represent Hungary in Lisbon, where we won Silver. Brands I was working on: Deutsche Telekom, Samsung, P&G brands, MKB (Hungarian Bank)
Ausbildung von Bence Bodnar
- 1 Monat, Okt. 2014 - Okt. 2014
Co-Creation
Art Directors Club of Europe
The objective of this workshop was to explore in a collective manner the possibilities of project development in accordance with social good, using open tools, data and contents. We have had the opportunity to build scenarios, learn and debate around open developments, and prototype solutions.
- 10 Monate, Sep. 2010 - Juni 2011
Copywriting
Budapest Advertising School
Copywriting and concept development
- 3 Jahre und 10 Monate, Sep. 2007 - Juni 2011
Communication studies
Corvinus University of Budapest
Love brand development and new media
Sprachen
Englisch
Fließend
Deutsch
Grundlagen
Hungarian
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