Bernd Hofmann

Angestellt, Chief Marketing Officer (CMO), Manufacturing Technology Centre
Greater London, United Kingdom

Fähigkeiten und Kenntnisse

Accomplished Business Executive with experience at
beauty
hair care
oral care
feminine hygiene and household products. Successfu
top-/bottom-line results). Competent in all aspect
in particular new product development
communication development
professional & trade marketing and sales promotion
providing strategic influence in close cooperation
print
online/Internet) and below the line. Internationa
USA
Asia. Good understanding of Asian business culture
Director
Product Management
Sales
P&L
Insight
Market Reseach
Strategy
Business Planning
Shopper
Trademarketing
FMCG
OTC
B2C
B2B
Skincare
Haircare
Beauty

Werdegang

Berufserfahrung von Bernd Hofmann

  • Current 3 years and 7 months, since Nov 2022

    Chief Marketing Officer (CMO)

    Manufacturing Technology Centre

  • 4 years and 1 month, Sep 2017 - Sep 2021

    Vice President Global Marketing

    Thermo Fisher Scientific

    Vice President Global Marketing, Microbiology Division Greater London

  • 4 years and 8 months, Feb 2013 - Sep 2017

    Director Global Marketing

    Carl Zeiss Meditec AG

    Lead of global strategic Marketing and KOL Management, Medical Devices, B2B, Surgical Ophthalmology

  • 3 years and 5 months, Jan 2009 - May 2012

    Marketing Director

    Johnson & Johnson

    Overall marketing responsibility for the Feminine Hygiene and Intimate Health business in EAME. Member of European Leadership Team steering the J&J Consumer Division (US$ 4.4 B) in EAME. Member of Global Women’s Health Leadership Team defining global strategy for Women’s Health. Report to President Global Women’s Health. Lead 6 reports. - Strategic marketing responsibility for tampons (o.B., Nett, Vania), panty-liners (Carefree, Vania), napkins (Vania, Stayfree) and lubricants (KY) in EAME.

  • 3 years and 3 months, Oct 2005 - Dec 2008

    Business Unit Director Consumer Healthcare

    Johnson & Johnson GmbH

  • 2 years and 10 months, Dec 2002 - Sep 2005

    Category Director Marketing

    KAO Corporation Co., Ltd., Bangkok, Thailand

  • 5 years and 2 months, Oct 1997 - Nov 2002

    Marketing Manager

    GUHL Ikebana GmbH

  • 1 year and 6 months, Apr 1996 - Sep 1997

    Marketing

    Sara Lee H&BC Deutschland GmbH

  • 1 year and 11 months, May 1994 - Mar 1996

    Marketing

    Bayer AG

Ausbildung von Bernd Hofmann

  • 5 years and 1 month, Nov 1988 - Nov 1993

    Betriebswirtschaftslehre

    Otto-Friedrich-Universität Bamberg

Sprachen

  • German

    C2 (Verhandlungssicher / Muttersprachlich)

  • English

    C2 (Verhandlungssicher / Muttersprachlich)

  • Spanish

    A1-A2 (Grundkenntnisse)

  • Japanese

    A1-A2 (Grundkenntnisse)

  • Thai

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