Bettina Mayr

Neben der Forschung im Bereich Innovationsmanagement (Schwerpunkte Ambidextrie, Innovationskultur, Mittelstand, Startups) zählt die Hochschullehre (große Vorlesungen und kleinere Seminare) sowie die Betreuung von Abschlussarbeiten und studentischen Hilfskräften zu meinen Aufgaben.

-Preparing product verifications & legally binding expert statements and documentation of relevant information in close cooperation with other departments -Updating internal product data records -Proactively searching for infringing products -Supporting marketing activities (workshops, presentations, give-aways) -Induction of new employees -Monthly report of staff development -Supporting the outsourcing of product verifications to an external service provider

Internship within the Chinese subsidiary of a German machine tool manufacturer - Analysis of historical personal development - Update of job descriptions into a new system - Update of HR systems - Development of a rating system for suppliers - Status evaluation of projects - Support of General Management

Internship within the Inhouse Logistics team - Supporting the internal project "material flow concept" - Developing an emergency plan - Developing and maintaining staff planning board - Supporting day-to-day processes - Preparing manuals and process documentations

Involvement in two major projects - Redesign of internal Kanban system - Relocation of production facilities from a French client - Supporting day-to-day activities of Logistics/Lean Mangement

- Developing a questionnaire to conduct a survey on client satisfaction - Updating contact list of clients and suppliers - Updating marketing and communication material

Including: Product Development; Project Management; Commercialization of Technology; Network Innovation; Systematic Innovation; Creativity & Design; Strategy & Organization Thesis: Managing Digital Transformation: A Dynamic Capabilities Perspective. Insights from the German manufacturing industry

Erasmus Program at Warwick Business School Modules included: Organisational Analysis; Changing Organizations; Digital Business & Workplace Technologies; Improving Process Performance; Principles of Finance; International Business Strategy; International Marketing; International Financial Management

Including modules from Business Administration; Marketing; Law; Finance; Taxation; Statistics; Controlling; Marco-/Microeconomics Thesis: Do SMEs need so-called mezzanine financing? (Brauchen KMU so genannte mezzanine Finanzierungsformen?)