Carla Richart

My role is to expand the presence of Berlin-based Fairmas within the Spanish hotel market of our software Fairmas solutions FairPlanner and PickupTracking

As Customer Support Manager, I took leadership of the Customer Support team and served as the technical representative for the fast growing Spanish startup company, Rocketbeds - a property management system (PMS) provider. My responsibilities included the execution and improvement of Rocketbed’s onboarding process. I also created the framework for the key performance metrics (KPIs) in measuring and delivering the best level of customer service.

I supported the corporate team and specialized in Inbound Marketing campaigns. From researching market trends to creating, scheduling and posting all kinds of content (blog articles, webinars) and evaluating and analysis the impact of this activities. As part of my daily activities, I worked closely with tHubspot and Pardot, and other tools including Salesforce. I was part of the team that organized the digital marketing conference“The Inbounder World Tour 2017” held in Madrid, London and New York.

My role was primarily focused on building strong relationships with strategic partners and the enhancement of technical relationships with channel managers. I was supervisor of a the team representing five countries. We created all the SOPs in order to help hoteliers fill in the Content Management System with all their necessary content (prices and availabilities) to present their hotels on our OTA, Escapio.

Organisation und Durchführung von Expeditionen und Touren

My main task was to support the Marketing Team at the AirBerlin Headquarters in Berlin by adapting and supervising the German advertising campaigns in Spain and Portugal, keeping in line with the Airberlin Corporate Identity. I also executed, budgeted and controlled the advertising sales campaigns (co-marketing) for Spanish tourism boards and for the organization and logistics for trade fairs and sports events.

Reservierungsabteilung