Caro Roeffen

Category Management Support function within Sandvik Indirect Purchasing. Responsibilities are mainly concerned with providing Category Management support to eight Category Managers and two Category Management directors within Sandvik, including assisting in communication and providing strategic, process and analytical purchasing support. Participating in special projects on a category by category basis. Executing role in several global process implementation projects.

Part-time Marketing & Communication Consultant in Graphic decisions, writer of pressreleases, newsletters, design of posters.

Freelance. Work mostly in (GMT) evening hours to match working hours of time zone USA. - Spokesman international relations - Main contact point for businesses and customers from Russia, UK, Ireland and USA. - Communication, Marketing & PR activities. - Translate e-mails NE-EN and EN-NE. - Translate contracts - Negotiating prices - Create and maintain partner/reseller dealerships - Prepare conventions

(Discourse) Research for MA degree on the reputation of Solar Weekend Festival

PR & Marketing Activities: Press releases, Content management in CMS, SEO optimalization, B2B and B2C Communication and Marketing planning, News items/newsletters, Image creation and editing, Setting up B2C brand, Preparing, planning and supporting promotional activities at big conventions and fashion weeks, Generating Leads Sales activities (june 2012 - june 2013): Account management, order processing, production planning.

Research in Consumer Insight and Supply Chain Management / FMCG Thesis: 'The responsiveness of sales to shelf space and assortment changes in supermarkets'. An experiment was done in a virtual environment. Grade 8.

- Planning and execution of Market(ing) Research projects - Contact of client on location tests - Recruiter - Supervisor of market research experiments/test - Translator - PR-activities The biggest project was a collobaration with Touchstone Partners (Oxford, UK) for Domino's (pizza), headquarters in Gorinchem, the Netherlands.

Project-based promotional activities for LinQ's own events.

- CMS activities - Technical support of website - CRM - PR - Press Releases - Articles for annual magazine - Content creation and management of multiple websites - Researcher - Conventions

3,75 GPA, only one to graduate within the shortest possible time period for both the Pré-master and the Master. New Media & Digital Culture (NMDC) is an innovative programme to help students articulate their academic and professional views on vital issues in new media and digital culture.

Took two minors simultaneously: Marketing and Production

Extra-curricular: Cross Country (MVP, Honorable Mention Conference), Soccer (Honorable Mention Conference)

Economics, Biology, Deutsche Sprache, Member of Student Council