Christel van Brakel

Supporting the Customer Excellence team at the EMEA head office with the implementation and monitoring of EMEA Sales Force Effectiveness (SFE) KPI’s Reporting on SFE KPI’s and distribute across EMEA Management Liaise between countries and IT for new BI-tool implementation, system adjustments, report requirements, etc. Creation of division newsletter and distribution around EMEA countries

Development, management and implementation of monthly business performance management reports. Drive operational efficiencies through analysis of business processes and performance data. Key member of cross-functional teams involving management, supply chain, finance, IT: create business cases/requirements, user acceptance testing (UAT). Master Data Management (MDM) incl. data gathering, data quality management and development of a process to support capturing and maintaining data.

Liaison and management of relationships with Specsavers stores in Europe, especially the over 100 stores in the Netherlands. Responsible for store communications and updates, new store introduction and handling, as well as visiting stores to build and maintain relationships Responsible for handling technical queries and complaints, as well as the analysis of product returns and complaints to bring forward suggestions for continues improvement

First point of contact for Specsavers stores (in Europe) and supplier queries (suppliers in Asia, Mexico and Europe) dealing with supply and demand planning, technical queries, trouble shooting, quality control of lenses, supported by an ongoing (optical) training programme

Marketing & Consumer Behaviour

Marketing