Christian Atack

Establishing and profitably investing into successful game development ecosystem building in Saudi Arabia

Introducing an exclusive, patented, perfectly positioned ad unit to game and application developers, increasing CTR and eCPM 2-5X on Android devices

I am happy to help our developers and publishers expand strategic business relationships, corporate development and maximise revenue opportunity

Key responsibility is to establish and grow the European operation of Todacell to further promote a highly effective and client service focused approach to mobile advertising. Todacell is the ideal distribution channel for brands, agencies & publishers looking to not only improve mobile performance and efficiencies but also for those who want to work with a team who will give you industry leading client service.

Win and enable partners in close collaboration with internal and external stakeholders to substantially grow number of partners and to deliver on revenue forecast primarily in Europe. Focusing on Business Partners to manage Solution, Reselling and ISV Partners mainly within the Publishing, eCommerce, Marketing and CRM/ERP industry. Build and successfully execute account strategies with partners and support them in their go-to-market strategy.

Currently focus area is stimulating revenues and offering sustainability for operator portals. In addition maintianing solid relationships with aggregators.