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Christian Bauer

Employee, Marketing Director DACH, Bonduelle Deutschland GmbH

Reutlingen, Germany

Skills

Leitung Marketing & Sales
FMCG QSR Retail Franchise
Executive Consulting
Digital Marketing
FMCG
QSR
Systemgastronomie
Retail
LEH
Food
Franchising
Franchise-Geber
Unilever
BURGER KING
Marktführerschaften
Rama
Becel
Knorr
Milchprodukte
Sahne
Margarine
Suppen
Gewürze und Saucen
Fixprodukte
Burger
Alkoholfreie Getränke
Brotaufstriche
Käse
Wurst
Öl
B2C
CMO
Brand Development
Markenpositionierung
ATL
BTL
Werbung
TVC Entwicklung
Mediaplanung
Brand Building
Brand Activation
Media Strategie
Social Media Marketing
Social Media Strategie
Digital Transformation
Digital OOH
Mobile Marketing
Facebook
Unruly
Youtube
Location Based Marketing
Local Restaurant Marketing
App Marketing
Consumer Insights
Customer Experience
Customer Journey
Category Management
Multi Marken Management
Multi Channel Management
Pricing
Couponing
Brand strategy
Innovationsmanagement
Line Expensions
Payback
Kundenbindungsprogramme
Loyalitätsprogramme
Kooperationsmanagement
Krisenmanagement
Krisenkommunikation
Change Management
Leadership
Marketing
Produktmanagement
Branding
Online Marketing
PR
Marktforschung
OTT Network
Content Marketing
Live Events
TV Partner Marketing
Entertainment
Media
ProSieben
Sky
Groupe AB

Timeline

Professional experience for Christian Bauer

  • Current 2 years and 6 months, since Feb 2019

    Marketing Director DACH

    Bonduelle Deutschland GmbH

  • 8 months, Jun 2018 - Jan 2019

    Inhaber

    CBMSC - Christian Bauer Marketing & Strategy Consulting

    Executive Consulting

  • 1 year and 5 months, Sep 2016 - Jan 2018

    Senior Director Marketing Europe

    WWE Germany GmbH

  • 11 months, Aug 2015 - Jun 2016

    Marketing Director

    Burger King Deutschland GmbH

  • 1 year and 7 months, Jan 2014 - Jul 2015

    Marketing Director Central Europe

    Burger King Beteiligungs GmbH

  • 2 years and 3 months, Oct 2011 - Dec 2013

    Senior Marketing Manager Impact / Advertising DACH

    Burger King Beteiligungs GmbH

  • 2 years and 3 months, Jul 2009 - Sep 2011

    Category Leader Mealmakers & Sauces DACH

    Unilever

  • 2 years and 4 months, Mar 2007 - Jun 2009

    Senior Brand Manager Knorr Meal Makers & Sauces

    Unilever Deutschland

  • Senior Brand Manager Cream Category

    Unilever Deutschland

  • Brand Manager Becel

    Unilever Bestfoods

  • Key Account Manager

    Union dt. Lebensmittelwerke

Educational background for Christian Bauer

  • 4 years and 10 months, Oct 1993 - Jul 1998

    BWL

    Universität Gießen

    Marketing Internationale Unternehmungen Controlling Gesamtnote: 1,9

  • 3 years, Aug 1990 - Jul 1993

    Allgemeine Hochschulreife

    Alfred Delp Schule Dieburg (Oberstufengymnasium)

    Gesamtnote: 1,5

Languages

  • German

    -

  • English

    -

  • Swedish

    -

Wants

General Management / Geschäftsführung
General Management Marketing & Sales
CMO
VP Marketing
Director Marketing
Leitung Marketing

Interests

Music (drummer / percussionist in (Rock)band)
Sports (skiing
running
Marathon)
Cooking
Reading

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