Christian Dautenheimer

Bis 2022, Head of Brand Management & Licensing, Sauber Group
Abschluss: Digital Marketing Academy, Universität St. Gallen
Hinwil, Schweiz

Fähigkeiten und Kenntnisse

Innovationsmanagement
Beratung/Consulting
Sales
Licensing
Strategic Negotiations
Brand strategy
Marketing Strategy
Project Management
Social Media Marketing
Branding
Sponsoring
Sports Marketing
Operating Budget
Communication Skills
Guidance Navigation & Control
Entrepreneurship

Werdegang

Berufserfahrung von Christian Dautenheimer

  • Bis heute 6 Jahre und 10 Monate, seit Okt. 2018

    CCO & Managing Partner

    Kette GmbH

    Our mission: We challenge the status-quo of financial independence of smallholder farmers around the world. With Sprout, we build a mobile, weather-based crop-insurance that is fully transparent, fair and affordable and pays out rewards 95% faster than traditional insurances. https://sproutinsure.com/ KETTE started by creating an easy to use API to tokenize objects and correlated metadata being the among the first bringing the ERC721 standard into action

  • 9 Monate, Jan. 2022 - Sep. 2022

    Head of Brand Management & Licensing

    Sauber Group

  • 2 Jahre und 4 Monate, Juli 2016 - Okt. 2018

    Global Marketing Communications

    IWC Schaffhausen

    Development and implementation of HQ- & market communication strategies and concepts. With a clear vision to support all IWC product families and to contribute to the global Brand Growth Plan v Leading HQ and platform marketing teams to develop innovative IMAP activation plans, covering all MarCom disciplines including - Digital / Media, Content Production, PR & Influencers and Product - with focus to evolve CRM and Sales channels. v Ad Interim - Global Marketing Implementation Manager

  • 2 Jahre, Aug. 2014 - Juli 2016

    EMEA Field Marketing Manager

    Oakley / Luxottica

    Leading the Field / Sports Marketing Teams in the different EMEA countries. Developing and implementing marketing-, sponsoring-, event- and communication strategies (online/offline) fitting the market needs and foster the EMEA / GLOBAL brand vision

  • 8 Monate, Jan. 2014 - Aug. 2014

    EMEA Sports Marketing & Event Specialist

    Oakley / Luxottica

    Establish and execute the EMEA sponsoring and event strategy, aligns with the brand mission and uses the Sports Marketing vertical as platform. Some of the most prominent projects were: Olympics ( London & Sochi), Tour de France, PGA European Tour, Formula One, MotoGP, ITU, Ironman and XGames. Analyze market trends, competitors' products and develop a strategy to optimally promote the company’s products via the selected sports areas to increase sales.

  • 2 Jahre und 3 Monate, Okt. 2011 - Dez. 2013

    EMEA Training Coordinator

    Oakley / Luxottica

    Responsible for the development and implementation of Training related strategies / tools, big name EMEA wide events and marketing activities for all product and technology categories, e.g. eyewear and AFA (Apparel, Footwear and Accessories).

  • 2009 - 2012

    Coordination of Delegations

    World Economic Forum

  • 7 Monate, März 2011 - Sep. 2011

    Educational Work & Travel

    Armada Skis Inc.

    Working & traveling in South Africa & The United States of America to improve my english skills. To name a stop I did, the Armada Skis HQ in Costa Mesa, CA.. Where I worked as a Global Marketing Assistant.

  • 1 Jahr und 5 Monate, Okt. 2009 - Feb. 2011

    Marketing Trainee / Opinion Leader

    HEAD Deutschland GmbH

    I wrote my Master Thesis with Head Group during my trainee program: "Image Analysis and Marketing Strategy at Product Launches". The results were integrated in the strategic justification of a newly launched product category, in the brand line-up.

  • 3 Jahre und 2 Monate, Okt. 2006 - Nov. 2009

    Student Brand Manager / Event Freelancer

    Red Bull Deutschland GmbH

    Event freelancer, trend-scouting, event organization, market analysis & PR.

Ausbildung von Christian Dautenheimer

  • 1 Monat, Jan. 2019 - Jan. 2019

    Digital Media

    Universität St. Gallen

    Trends im interaktiven Marketing und den digitalen Medien

  • 2 Jahre und 2 Monate, Okt. 2008 - Nov. 2010

    Marketing Management

    Universität Konstanz

    Marketing-, Product-, Sponsoring Management, Image Analysis

  • 3 Jahre und 7 Monate, Okt. 2004 - Apr. 2008

    Economics & Sports Science

    Universität Konstanz

    Economics, Sports Science, Event- and Project Management

Sprachen

  • Deutsch

    -

  • Englisch

    -

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